Sara Paul is an Experience Specialist with Nielsen Norman Group. She applies UX methodologies to enterprise product development and conducts international user research.
Top product experts share four strategies for remaining indispensable as AI changes UI design, accelerates feature production, and reshapes data analysis.
There are five steps to run the Wizard of Oz Method, a moderated research method in which a user interacts with an interface that appears to be automated but is actually controlled to some degree by a person.
UX should be included in an Agile scrum team’s Sprint Review to share knowledge that can improve product strategy, answer tricky stakeholder questions, and increase visibility for UX work.
A minimum viable product (MVP) is a reasonable representation of your product that maximizes feedback on your core value proposition. It doesn’t need to be release one, but can be a simple experiment.
Unsure where to start? Use this collection of links to our articles and videos to learn how UX can build trust, influence, and partner with product managers to drive positive product outcomes.
