Articles

Christian Rohrer

Christian Rohrer is the VP of Design at TD Bank and the Founder and Principal of XD Strategy, a UX-strategy consultancy. He is a veteran of digital design and research, having worked for McAfee, Capital One, Yahoo!, and eBay. He received his BS in Computer Science from UC Santa Cruz and his Ph.D. in Cognitive Science and Education from Stanford University.

Articles and Videos

  • A Guide to Using User-Experience Research Methods

    Modern day UX research methods answer a wide range of questions. To help you know when to use which user research method, each of 20 methods is mapped across 3 dimensions and over time within a typical product-development process.

  • When to Use Which User-Experience Research Methods

    Modern day UX research methods answer a wide range of questions. To help you know when to use which user research method, each of 20 methods is mapped across 3 dimensions and over time within a typical product-development process.

  • Quantifying and Comparing Ease of Use Without Breaking the Bank

    The PURE method quantifies how difficult a product is to use and provides qualitative insights into how to fix it, both without costing a lot of time or money.