Articles

Kate Moran

Kate Moran is ia past NN/G employee.

@kate__moran

Articles and Videos

  • Vibe Architects: Agentic Vibe Coders

    Nondevelopers are building complex agentic AI systems on intuition developed through many hours of experimentation, YouTube videos, and Reddit threads.

  • AI Agents as Users

    AI agents now interact with digital interfaces alongside humans. Designing for both requires rethinking what "user" means and prioritizing accessibility.

  • GenUI vs. Vibe Coding: Who’s Designing?

    With generative UI, the AI system decides to generate an interactive element or entire product in response to a user need. Vibe coding is when users request the AI to build it.

  • Outcome-Oriented Design: The Era of AI Design

    Outcome-oriented design shifts how we approach UX in the AI era. Instead of designing single interfaces, designers now define adaptive frameworks that respond to individual user goals rather than optimizing for average user needs.

  • The Most Exciting Development in GenUI: Buttons and Checkboxes

    AI chats generate simple UI elements to gather context, reduce typing and memory load, and produce more useful, personalized results.

  • Demand Accuracy in Your AI Tools: Lessons from Baymard Institute

    Most AI-powered tools for UX lack reliability and accountability in their outputs. Demand transparency and proven accuracy, or don't buy it.

  • State of UX 2026: Design Deeper to Differentiate

    UX faced instability in 2025 from layoffs, hiring freezes, and AI hype; now, the field is stabilizing, but differentiation and business impact are vital.

  • Google AI Mode: Powerful Search, Poor Usability

    Google’s new AI Mode provides a new way to search the web but is hampered by discoverability and navigation issues — especially for AI novices.

  • GenUI: AI-Generated Interfaces

    Generative UI uses real-time AI to create personalized interfaces, shifting UX from static design to dynamic, user-specific experiences.

  • Experience Design: The Next Iteration of UX?

    As an umbrella term for UX/CX work, “experience design” reflects blended roles and core human-centered principles.