6 Tips for Improving Language Switchers on Ecommerce Sites

Summary: International purchasers are more comfortable shopping in their own language. Follow these tips to make the language switcher on your site more discoverable and usable.

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6 Tips for Improving Language Switchers on Ecommerce Sites

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6 Tips for Improving Language Switchers on Ecommerce Sites

The language-switching feature on ecommerce sites should be placed in the top corners on desktop sites and above the fold on mobile, with enough details and flexibility to satisfy user needs.

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Feifei Liu (刘菲菲) is a International UX Researcher with Nielsen Norman Group, conducting research on a broad range of design issues using quantitative and qualitative research methodologies. Her research interests include culltural differences and UX, UX for children, and e-commerce.

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