Sign Up For NewslettersGamesShare a News Tip
  • Featured
    Featured
    • Breaking News
    • White House Watch
    • Daily Cover Stories
    • 2026 Forbes World's Most Influential CMOs List
    • The Resilient Enterprise: How A Strategic Insurance Partner Helps Large Firms Navigate Evolving Threats | Paid Program
    • Making It Their Way: Six TikTok Creators On Finding A High-Quality Content Strategy That Pays Off | Paid Program
    • The Hidden Tax On Enterprise AI: 1 In 5 Workers Lose A Full Day Every Week | Paid Program
    • Scaling AI Editorial Video Series
    • Silicon & Steel Editorial Video Series
    • Turning Pressure Into Progress For Your Small Business | Paid Program
    • Uniting To Advance Blood Cancer Research | Paid Program
    • The Enterprise AI Shortcut: Why Co-Innovation Is Setting A New Speed For Adopting and Operationalizing AI | Paid Program
    • The Toughest Problems Are Never Solved Alone | Paid Program
    • How Chief Marketing Officers Are Scaling AI At Speed — While Preserving Brand Trust
    • AI’s Nuanced Impact And A Quest To Quantify It
    • Embracing And Bracing For AI
    • Facing A Volatile Market, C-Suites Look To The CFO For Strategic Guidance
    • Next Billion-Dollar Startups 2025
    • America's Most Powerful Women In Sports
    • CMO Unscripted: Vulnerability Is The New Superpower For Leaders In The AI Era
    • Nvidia GTC 2026 And The Ambitious Path to $1 Trillion In AI Revenue
    • 2026 Forbes 30 Under 30 Europe
    • The Next AI Frontier: Inside LG Electronics’ Strategic Investment In Arizona’s Tech Transformation | Paid Program
    • The World’s Highest-Paid Golfers 2026
    • 2026 America's Top Women Lawyers | Paid Program
    • The Global 2000
  • Billionaires
    Billionaires
    See All
    • World's Billionaires
    • Forbes 400
    • America's Richest Self-Made Women
    • China's Richest
    • India's Richest
    • Indonesia's Richest
    • Korea's Richest
    • Thailand's Richest
    • Japan's Richest
    • Australia's Richest
    • Taiwan's Richest
    • Singapore's Richest
    • Philippines' Richest
    • Hong Kong's Richest
    • Malaysia's Richest
    • Money & Politics
  • Innovation
    Innovation
    See All
    • AI Future Of Work
    • AI-Powered Cybersecurity
    • Acxiom Insights | Paid Program
    • Employee and Customer Experience
    • Enterprise AI
      • How AI Hungry Companies Can Use PCs To Supercharge Workforce Intelligence
    • AI
    • Agentic AI
    • Big Data
    • Cloud
    • Cloud 100
    • Consumer Tech
    • Creator Economy
      • Making It Their Way: Six TikTok Creators On Finding A High-Quality Content Strategy That Pays Off
    • Cybersecurity
    • Digital Transformation
    • Enterprise Tech
    • Future Of Work
    • Gaming
    • Healthcare
    • Innovation Rules
    • Retail Industry
    • Science
    • Social Media
    • Sustainability & Climate
    • Transportation
    • Venture Capital
    • Technology
    • TikTok BrandVoice | Paid Program
    • Metronome BrandVoice | Paid Program
    • Elevance Health BrandVoice | Paid Program
  • Leadership
    Leadership
    See All
    • Under 30
    • C-Suite
      • CEO Network
      • CFO Network
      • CHRO Network
      • CIO Network
      • CMO Network
      • Leadership Strategies
    • Careers
    • Education
    • Forbes EQ | Paid Program
    • ForbesBLK
    • Forbes Research
    • ForbesWomen
    • Deloitte BrandVoice | Paid Program
    • Dell Technologies BrandVoice | Paid Program
  • Money
    Money
    See All
    • ETF Investing Trends
    • Banking & Insurance
    • ETFs & Mutual Funds
    • Fintech
    • Hedge Funds & Private Equity
    • Investing
    • Investor Hub
    • Markets
    • Personal Finance
    • Retirement
    • Taxes
    • Top Advisor | SHOOK
    • Wealth Management
  • Forbes Digital Assets
    Forbes Digital Assets
    See All
    • News
    • Crypto Prices
    • NFT Prices
    • Research
    • Learn
      • Crypto Basics
      • BTC
      • DeFi
      • Web3 Education
      • NFTs
      • Crypto Investments
    • Events
    • Crypto Portfolios
  • Business
    Business
    See All
    • Aerospace & Defense
    • Energy
    • Food & Drink
    • Hollywood & Entertainment
    • Law
    • Manufacturing
    • Media
    • Policy
    • Retail
    • SportsMoney
    • Entertainment Digest
    • Enterprise Growth
  • Small Business
    Small Business
    See All
    • Entrepreneurs
    • Small Business Strategy
    • Small Business Taxes
  • Lifestyle
    Lifestyle
    See All
    • Luxury Travel
    • Arts
    • Boats & Planes
    • Cars & Bikes
    • Dining
    • ForbesLife
    • Forbes Travel Guide
    • Spirits
    • Style & Beauty
    • Travel
    • Vices
    • Watches
  • Real Estate
    Real Estate
    See All
    • Commercial Real Estate
    • Forbes Global Properties
    • Residential Real Estate
  • Forbes Vetted
    Forbes Vetted
    See All
    • Mattress & Sleep
      • Bed Frames
      • Mattresses
      • Mattress Toppers
      • Pillows
      • Sheets & Bedding
      • Sleep Products
    • Home
      • Bathroom
      • Cleaning & Laundry
      • Decor
      • Furniture
      • Heating & Cooling
      • Hobbies
      • Home Office
      • Kitchen & Dining
      • Outdoor
      • Pets
      • Storage & Organization
      • Tools
      • Wine & Bar
    • Fashion
      • Accessories
      • Clothing
      • Eyewear
      • Footwear
      • Jewelry
      • Handbags & Purses
      • Lingerie & Sleepwear
      • Outdoor & Fitness Apparel
      • Outerwear
      • Watches
    • Kids & Baby Gear
      • Baby Gear
      • Kids Clothes & Accessories
      • Nursery
      • Pregnancy & Postpartum
      • Toys & Books
    • Gear
      • Apparel & Accessories
      • Bikes
      • Camping & Hiking
      • Climbing
      • Fishing & Hunting
      • Fitness
      • Golf
      • Running
      • Tennis & Racket Sports
      • Tools & Tech
      • Training & Recovery
      • Water Sports
      • Wellness
      • Winter Sports
    • Beauty & Grooming
      • Haircare
      • Makeup
      • Nailcare
      • Shaving
      • Skincare
      • Personal Products
      • Wellness & Self Care
    • Tech & Electronics
      • Audio
      • Cameras
      • Computers, Tablets & Accessories
      • Gaming
      • Home Office
      • Online Tools
      • Smart Home Devices
      • Smartphones, Smartwatches & Accessories
      • Streaming
      • TVs
    • Travel
      • Cruises
      • Hotels & Lodging
      • Luggage
      • Travel Products
    • Gifts
      • Father's Day
      • Holiday
      • Mother's Day
      • Valentine's Day
      • Wedding
    • Deals
      • Black Friday
      • Cyber Monday
      • Amazon Prime Day
      • Beauty & Grooming
      • Big Sales
      • Fashion
      • Gear
      • Home
      • Tech & Electronics
      • Travel Deals
      • Mattress & Sleep
  • Deals
    Deals
    See All
    • Fashion
      • Nordstrom
      • HOKA
      • Quince
    • Electronics
      • Dell
      • TopResume
    • Sportswear & Gear
      • Dick's Sporting Goods
      • REI
    • Mattress & Sleep
      • Nectar
      • Saatva
      • Brooklinen
      • Avocado
      • DreamCloud
      • Helix Sleep
      • Bear
      • Leesa
      • Brooklyn Bedding
    • Travel
      • SeatGeek
      • Vivid Seats
    • Home & Garden
      • Frontgate
      • Wayfair
      • Chewy
      • Walmart
      • West Elm
  • Lists
    Lists
    See All
    • 30 Under 30
    • 50 Over 50
    • Top Colleges
  • Advisor
    Advisor
    See All
    • Credit Cards
      • Best Credit Cards
      • Travel Credit Cards
      • 0% APR Credit Cards
      • Balance Transfer Credit Cards
      • Business Credit Cards
      • Best First Credit Card
    • Mortgages & Loans
      • Best Mortgage Lenders
      • Mortgage Refinance Lenders
      • Personal Loans
      • Business Loans
      • Bad Credit Loans
      • Debt Consolidation Loans
      • Debt Relief Companies
      • Student Loans Refinance
      • Private Student Loans
    • Banking
      • Best CD Rates
      • High Yield Savings Accounts
      • Money Market Accounts
      • Checking Accounts
      • Business Checking Accounts
      • Budgeting Apps
      • Best Online Banks
    • Insurance
      • Health Insurance Companies
      • Medicare
      • Life Insurance Companies
      • Best Car Insurance Companies
      • Cheapest Car Insurance Companies
      • Pet Insurance Companies
      • Travel Insurance Companies
      • Homeowners Insurance Companies
      • Best Business Insurance Companies
    • Business Services
      • How to Start a Business
      • LLC Services
      • Payroll Services
      • HR Software
      • HRIS Systems
      • PEO Services
      • Applicant tracking Systems
      • Domain Registrars
      • Hosting Services
      • Website Builders
      • Ecomm Platforms
      • Landing Page Builders
      • VOIP Services
      • Answering Services
      • Project Management Software
      • Task Management Software
      • Gantt Chart Software
      • VPNs
      • Anti Virus Software
      • Password Managers
    • Home Services
      • Moving Companies
      • Long Distance Moving Companies
      • Car Shipping Companies
      • Home Warranty Companies
      • Solar Companies
      • Solar Panels
      • Home Security Companies
      • Home Security Systems
      • Internet Providers
      • Cheapest Internet Providers
      • Fastest High Speed Internet Providers
      • Pest Control Companies
    • Education
    • Forbes Advisor UK
    • Forbes Advisor CA
    • Forbes Advisor AU
  • Health
    Health
    See All
    • Mental Health
      • Best Online Therapy
      • Online Therapy that Takes Insurance
      • Online Psychiatrists
      • Best Online Dating Sites & Apps
      • Best Senior Dating Sites
      • Best LGBTQ Dating Sites
    • CBD
      • CBD Gummies
      • CBD Oil
      • CBD Creams
      • CBD for Anxiety
      • CBD for Pain
    • Supplements
      • Protein Powder
      • Preworkout
      • Collagen Powders
      • Creatine Supplements
      • CoQ10 Supplements
    • Hearing Health
      • Best Hearing Aids
      • OTC Hearing Aids
      • Affordable Hearing Aids
    • Medical Devices
      • Best Medical Alert Systems
      • Best Medical Alert Systems with Fall Detection
    • Diet & Weight Loss
      • Best Weight Loss Plans
      • Best GLP-1 Programs
      • Best Semaglutide Providers
      • Best Tirzepatide Providers
  • Newsletters
    Newsletters
    See All
    • Forbes Daily
    • Editorial Newsletters
  • Forbes Games
    Forbes Games
    See All
    • Frase by Forbes
    • Pinpoint by LinkedIn
    • Queens by LinkedIn
    • Crossclimb by LinkedIn
    • Mini Crossword by Forbes
  • More From Forbes
    More From Forbes
    • Forbes Video
    • Forbes 101
    • Forbes Magazine
      • Forbes Asia
      • Free Issue of Forbes
    • Forbes Wine Club

  • Download The Forbes App

Today's Highlights
Forbes Featured Games
new
Mini Crossword
Mini Crossword
Quick solve. Big win.
Frase
Frase
Unscramble The Anagram
Games By LinkedIn
Pinpoint
Pinpoint
Guess The Category
Queens
Queens
Crown Each Region
Crossclimb
Crossclimb
Unlock A Trivia Ladder
© 2026 Forbes Media LLC. All Rights Reserved.
  • Advertise with Forbes
  • Forbes Licensing & Syndication
  • Report a Security Issue
  • Editorial Values and Standards
  • Site Feedback
  • Contact Us
  • Careers at Forbes
  • Tips
  • Corrections
  • Privacy Statement
  • Your Privacy Choices
  • Cookie Preferences
  • Terms of Service
  • AdChoices
  • Reprints & Permissions
TikTok
By TikTok
BRANDVOICE
Storytelling and expertise from marketers
 | Paid Program
Jun 09, 2026, 01:26pm EDT

CREDITS

Writer: Jacqueline Kehoe

Editor: Jessica Militare

Designer: Martine Ehrhart

Editorial StandardsReprints & Permissions
© 2026 Forbes Media LLC. All Rights Reserved.
  • AdChoices
  • Privacy Statement
  • Your Privacy Choices
  • Cookie Preferences
  • Digital Terms of Sale
  • Terms of Service
  • Contact Us
  • Send Us Feedback
  • Report a Security Issue
  • Jobs At Forbes
  • Reprints & Permissions
  • Forbes Press Room
  • Advertise