Understand the complex role of the User Experience Strategist and how it differs from other UX roles. We’ll map out who UX Strategists typically work for and collaborate with. We’ll also review emerging standards, skills, and knowledge UX Strategists need to master in order to achieve success.

Who Should Attend

  • UX professionals and managers
  • UX strategy leaders for projects or organizations

What You’ll Learn

Build your UX strategy

  • Define UX vision and mission by aligning user insights and business objectives
  • Deliver a UX roadmap that drives organizational results, along with cultural change
  • Put your UX strategy ideas into action
  • Synthesize customer data from many sources to identify strategic opportunities
  • Recommend innovative products or services

Communicate your UX strategy

  • Target who to involve in creation and execution
  • Build buy-in across Agile development teams
  • Break down silos by orienting your organization around your customers
  • Influence to remove roadblocks and improve the effectiveness of UX teams
  • Mentor, coach, and train all UX team members on UX strategy

Measure and promote the success of your UX Strategy

Connect UX strategy to business results

Taught by an Industry Expert

Earn UX Certification

Take 5 live courses, pass 5 online exams

UX Certification is an exam-based credential that reinforces learning and boosts credibility.

UX Certification Benefits

Why Live Online Courses

What People Are Saying

  • I ultra recommend this course for those who want to move beyond UX craftmanship. I got a whole new level of understanding of the user-centered design. This course shifted my paradigm regarding how we should respond to business objectives--something that most UX-ers hate.

    Ammar
    Kitabisa

  • The course has truly pushed me to think vertically and horizontally in order to form a UX strategy that is inclusive and goal oriented. I truly believe that I'll keep revisiting the content of this course throughout my career's journey.

    Essa
    Ztar Mobile

  • This course provides truly useful information and insight on how to attack the development of a workable UX strategy across a broad spectrum of company types and cultures.

    Sarah
    Rockwell Collins

  • Loved the way examples were given. Really nice to learn the 'How' and not just 'Do this'. Very hands-on. I am full of tools to go to implement this in my work.

    Katrine
    TDC Group

Frequently Asked Questions

How will I get the link to the Zoom meeting for the course?

60 minutes before your course begins, your link will be available when you log into your NN/G profile.

Can I watch a recording of the course?

Live Online courses are live events hosted on Zoom that extend throughout the day and include many periods of interactive exercises. The learning experience cannot be replicated by simply watching recordings after the event. We will not be making course recordings, and making your own recordings is not permitted.

Will I be able to network and get to know other participants?

You'll join a Slack community for both course-related discussion and networking with fellow participants. You'll also be able to use the Slack workspace before, during, and after the event to maintain your connections. You'll be invited to join the Slack community the week before the event starts.

What equipment will I need to participate in NN/G Live Online courses?

You'll be streaming video and audio to your computer, and also speaking with other participants. Make sure you have:

  • A laptop or desktop (using a tablet is not recommended)
  • A stable high-speed internet connection
  • Speakers or headphones
  • A microphone
  • A webcam
Do I really need a microphone and webcam?

While it's possible to attend our Live Online courses without your own webcam or microphone, you will not be able to fully participate in learning activities. Many of our courses use hands-on practice as the primary way of learning design and research techniques. You'll learn more during these activities if you can fully participate, and your collaboration partners can see and hear you. We also recommend using headphones.

Do I have to download any software?

All courses use Zoom and Hightail, a file-sharing service. Some courses require the use of Google Drive apps or Miro. All tools are free to use and do not require you to create an account, but you should ensure your device permissions allow you to access these tools.

  • Zoom is a video conferencing service. Our meetings follow security best practices, including passwords and waiting rooms. We recommend installing the Zoom app, which is free. If you are not able to install the Zoom software, you can also join through Chrome web browser. Test your access to Zoom.
  • Hightail will be used to share downloadable course materials (such as PDF copies of presentation slides). Test your access to Hightail. (If your network blocks you from access Hightail, during the event our conference team will be able to assist you with alternative ways to receive your course materials.
  • Google Drive apps are used for collaborative learning activities. If you are not able to use Google Docs or Sheets, you will be able to download copies of the activity materials, but may not be able to fully participate in group work. Test your access to Google Docs.
  • Miro is an online whiteboarding tool and is used for collaborative learning activities in some courses. You can download the Miro app or open a Miro link in your browser.
Will my internet connection be fast enough?

You will need a stable internet connection with a minimum of 3 Mbps (up and down) in order o participate in 
NN/g virtual courses. Ideally, a faster connection speed of 25 Mbps download and 5Mbps upload is recommended to ensure HD video and audio quality. If you are using a WIFI network, disconnect all other devices from that network to improve the streaming quality. Check your internet connection speed.

Can I join from my phone or tablet?

We do not recommend attending our classes from a small-screen device. Although you will be able to connect to the meeting, it will be difficult to see the detailed examples shared during class. It will also be extremely difficult to participate in collaborative exercises which require typing and interactive documents.