I'm the ResearchOps guru. I help transform unruly research practices into systematic insights engines. I'm the author of Research That Scales, editor-in-chief of The ResearchOps Review, and an adviser to founders and executives. I also run world-renowned masterclasses on scaling research.
For more than a decade, I've been at the forefront of ResearchOps. I'm the author of Research That Scales: The Research Operations Handbook (Rosenfeld, 2024) and the inventor of the widely used acronym PWDR (pau·duh) for "people who do research". I wrote some of the earliest blog posts about setting up research operations, founded the ResearchOps Community and launched the #WhatisResearchOps movement, putting ResearchOps on the map. In 2019, I stepped back from the Community and started the Cha Cha Club, a members' club for full-time ResearchOps professionals, which I ran for seven years. I'm the founder and editor in chief of The ResearchOps Review and an award-winning content producer. Over twenty years, I've delivered operations in e-commerce, education, government, retail, and tech. I built and managed the Atlassian research operations team, providing research services and systems to hundreds of people. Every year, I run world-renowed, in-person masterclasses that help dozens of people deliver strategic impact to their organisations. As an advisor, I partner with senior leaders in research, design, product, and marketing to build teams and systems that satiate people hungry for customer insights.
Most organisations fail to tap into the game-changing power of research. Research That Scales is the ultimate playbook for transforming your research practice, whatever its size or shape, into an impactful and efficient insight-generating engine. Use it to plan, manage, and scale a research practice that can truly propel the business – your business – forward.
I help senior leaders cut the fluff and drive measurable impact through smart, scalable research systems.
Turbocharge the maturity and capabilities of your ResearchOps team with one-on-one or team coaching.
I run world-renowned, general-access masterclasses and can create in-house sessions tailored to your team’s needs, too.
I'm a regular guest on panels, AMAs, and podcasts—but there’s nothing about performing to a slide deck that sparks joy in me.
I help ResTech startups bake ResearchOps into their products, and established vendors master the ResearchOps market to drive more sales.
Have a bespoke need? Let’s chat.
Need help building a systematic and scalable research practice? Get in touch.
