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Articles by George
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Inventing The Future With Data
Inventing The Future With Data
It’s hardly news that data is a vital asset and value driver. In fact, the rise of data has already changed the…
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4 Comments -
Beyond the Hype | Redefining Artificial IntelligenceJun 9, 2021
Beyond the Hype | Redefining Artificial Intelligence
During our latest AI Leaders virtual gathering I had the pleasure and privilege of interviewing Stan Sthanunathan…
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Three ways your relationship with data will make or break your businessJan 29, 2021
Three ways your relationship with data will make or break your business
Your relationship with data is about to become one of your closest relationships (if it isn’t already). But why and…
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How strong is your organisation’s data culture?Jan 22, 2021
How strong is your organisation’s data culture?
In the last year we saw an increasing number of organisations across all industry sectors undergoing rapid and…
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2020: Let There Be ChangeDec 23, 2020
2020: Let There Be Change
As 2020 draws to a close, I’ve been reflecting on the highs and lows of the last 12 months. While nobody will deny that…
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Happy Diwali!Nov 13, 2020
Happy Diwali!
Today I wrote an email to my European teams about the potential hazards of a Friday 13 November 2020. It suggested with…
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3 Comments
Activity
4K followers
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George Marcotte shared thisNahim Bassa always a pleasure to connect with you ... you are doing great!George Marcotte shared thisIt was great reconnecting after almost a decade with George Marcotte and it was truly special! George, your friendship has always meant the world to me and It's amazing how you continue to inspire and energize those around you. Here’s to many more years of wisdom and laughter #Mentorship #Friendship #TrueValues #TheNextEspisode
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George Marcotte shared thisAn insightful example of the potential change in work and skills as AI agents, propagated through AI ecosystems, comes closer to realityGeorge Marcotte shared thisAgentic AI is on the bleeding edge of the AI landscape, but even in its nascent stage it stands to have huge potential in democratising knowledge work, and filling the specialist talent gap. Agentic AI is also shifting how we work with AI to a model of peer to peer collaboration, and could significantly change traditional enterprise operating models. I hope this latest blog in the "Data Strategy for AI" series proves a useful read!Agentic AI: The promise of an always on expert partnerAgentic AI: The promise of an always on expert partnerCraig Suckling
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George Marcotte shared thisGreat to share and see our client stories where Reinvention is bringing new levels of performance for organizations of all kinds. Shaheen Sayed Patrick Slattery Ewan Mackay Jonathan Keane Sohel Aziz Maddie Walker Emma Kendrew Christopher Lane Kaushik Guha David Parker Marlize Claasen Ashish Goel Gavin Moore Hilary O'Meara Vukani Mngxati Matt Cooke Lisa Rose Malcolm Fernandes Stuart HamiltonGeorge Marcotte shared this“The reinvention of daily life means marching off the edge of our maps.” - Bob Black Reinvention is about breaking industry norms. Setting new standards. Reimagining iconic brands. Bringing new products and ideas to life with technology and new ways of working. Across Accenture UK, Ireland & Africa, people do incredible things and today is particularly special as we launch our global 'Reinvented with Accenture' campaign across the UK – shining a spotlight on some of the brilliant work we do with our clients to deliver some of their most significant business transformations with the power of technologies such as #GenAI. Over the coming weeks, you’ll begin to see our brand in major media titles, digital billboard takeovers and when you’re getting on trains, planes or your Uber journey. There’s lots more to come, but for now a huge thank you to everyone across Accenture UK & Ireland who makes sure we continue to do work at the cutting edge of business, technology and change, in this country and around the world. Together we Reinvent... #ReinventedwithAccenture #LetThereBeChange Jean Marc Ollagnier
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George Marcotte shared thisInsightful and valuable … thanks for sharing Craig SucklingGeorge Marcotte shared this💭 How should organizations approach data acquisition and sourcing for AI❓ In this article, UK Government Chief Data Officer Craig Suckling writes that AI products need data, and lots of it. This is essential to not only train new foundation models (FMs) but also to provide context, remove hallucinations, and fine-tune FMs. Suckling lists four vital aspects to consider when rethinking your #DataSourcing strategy for AI. 🔗Read the full article now: https://hubs.ly/Q02rwVbd0 #DataAcquisition #DataSourcingStrategy #DataManagement #DataPartnershipsData for AI Is the New “Data Is The New Oil” — 4 Strategies for Effective Data SourcingData for AI Is the New “Data Is The New Oil” — 4 Strategies for Effective Data Sourcing
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George Marcotte shared thisSome timely perspective on how best to achieve your initiative’s purpose from my brilliant colleague Koen DeryckereGeorge Marcotte shared thisTechnology + possibility. It's on many of our minds, especially with the recent launch of the Artemis rocket as part of Nasa's mission to take astronauts back to Earth’s moon. But large-scale digital thinking and projects can make a big impact closer to home. Robert Lightfoot of Lockheed Martin Space believes that there are 3 critical elements to successful “mission-driven" transformation: 1. Walk side-by-side with your customers 2. Use digital tools as a test bed 3. Keep your ‘why’ front and center Which of these could you better leverage for your journey?🚀🌑 #digitaltransformation #digitalreinvention #technology https://lnkd.in/dDG_yec7
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George Marcotte shared thisMy brilliant colleague Michael Brueckner has shared his thoughts on the new world order and the associated new economic patterns and trends global businesses must look to grow profitably. These are the trends that will underpin our next set of $1b+ campaigns and convergence plays. Steve Ferneyhough Koen Deryckere Michael Brueckner Angelo d'Imporzano Christina DemetriadesPlanning for the New World Order: What business leaders need to know right nowPlanning for the New World Order: What business leaders need to know right nowMichael Brueckner
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George Marcotte shared thisA timely Business Leader article sharing the growth in social media spend by SMBs across UK, France and Germany but also noting the volatility across the sector for B2B and B2C spending in these markets. We work many of these C-suites to help them achieve superior ROI in the face of this volatility by helping bring predictability and control to SMB acquisition and retention for #software companies, #platform companies, #communications companies, and #banks through cloud-based AI assets and industry know-how. #ai #growth #cloud #socialmedia #UK #France #Germany #b2b #b2c Siobhan Gallagher Christopher Mather Simon Eaves Christina Raab Olivier Girard Mauro Macchi Carsten Sachmann Domingo Mirón Michael Brueckner Steve Ferneyhough Angelo d'Imporzano Jean Marc Ollagnier Rachel Barton Eloi Decottignies Ewan Mackay Stephanie Jamison Massimo Morielli Yves Bernaert Koen Deryckere Jan Willem Van Den Bremen Koenraad Schelfaut David Cordero
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George Marcotte shared thisThanks Fernando Lucini for your continued leadership with innovating and increasing the skills of our amazing talent in this area. Value from data assets is a key topic for our clients.George Marcotte shared thisIt was wonderful to spend time with Kian Katanforoosh, CEO of Workera, Stanford Deep Learning Lecturer and founding member of DeepLearning.AI on of of my favourite topics AI + X; the future recipe of success in AI is to have folks with deep Industry specialisation AND deep AI Skills in unison. In this podcast we get the chance to geek out around this topic. Something we live in Accenture everyday as part of our life and partnership with clients. Deep Industry/function + AI is the future! Kian Katanforoosh Sanjeev Vohra Jack Azagury Stephanie Jamison Joe Depa Arnab Chakraborty Senthil Ramani Andy Hickl George Marcotte Gavin Stephenson Richard Postance #ai #data
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George Marcotte shared thisSome great points and insights from my brilliant colleague Stephanie Jamison on how to think about taking more action to #keepcool Michael Brueckner Steve Ferneyhough Christina Raab Domingo MirónGeorge Marcotte shared thisIn the midst of heat waves around the globe, we must act boldly to decarbonize and improve the energy efficiency of our buildings and cities. As businesses implement their #Sustainability strategies, here are some key considerations for reducing energy demand with #netzero buildings. Vikrant Viniak John Rhoads Melissa Stark Liz Burlon Wytse Kaastra https://lnkd.in/eB3TECsM
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George Marcotte liked thisGeorge Marcotte liked thisWe are a proper company now! We have 30 of the team down in Majorca to celebrate their success in building MULTIPLAI ! And it feels good! We are enjoying our time in the sun - literally!
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George Marcotte reacted on thisGeorge Marcotte reacted on thisI’m excited to share that I’ve accepted an offer to join Coca-Cola Consolidated as an Applied Learning Intern for the Summer 2026 Applied Learning Internship Program in Charlotte, NC. I’m looking forward to gaining hands-on experience, working alongside talented professionals, and continuing to grow both professionally and personally throughout the summer. Excited for what’s ahead. #CokeConsolidated #SummerTastesBetterwithaCoke #Internship
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George Marcotte liked thisQuantexa is really looking forward to its new HQ at the DelftGeorge Marcotte liked thisIt's official - we've signed an agreement with GPE to occupy a significant part of The Delft, a newly developed commercial space on London’s South Bank, upon its completion in 2027! The new headquarters reflects Quantexa’s transition into its next stage of scale as a category-defining software company, supporting accelerating global demand for trusted data, contextual analytics, and AI-driven decision intelligence across financial services, government, and complex regulated industries. Rt Hon Rachel Reeves, the Chancellor of the Exchequer said: “By choosing London for its global headquarters, Quantexa is backing the UK as one of the best places in the world to do business, bringing more high-skilled jobs, more innovation, and more growth to our economy.” Read the press release here: https://okt.to/FiRy1K Vishal Marria | Ray O'Brien | Mayor of London
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George Marcotte reacted on thisGeorge Marcotte reacted on this⚖️Legal innovation isn’t about tools. It’s about people who know how to use them🌍 In this #LegalTechVoices, we feature Christina Demetriades, a global legal leader working at the intersection of law, technology and innovation 🚀 📌 With extensive experience in international and fast-paced environments, Christina has played a key role in driving legal transformation within global organizations. 📌 Her work focuses on building scalable, tech-enabled legal teams that support business growth while navigating complex regulatory landscapes. 📌 Passionate about legal innovation and change management, she brings a practical, people-first approach to how legal departments evolve. This is what modern legal leadership looks like: strategic, collaborative and future-ready🙌 #legaltech #technology #innovation #GlobalLegalTechHub
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George Marcotte liked thisGeorge Marcotte liked thisJohn J. Edwards III and I are about a week away from having another college graduate in the family. Like his sister before him, he's finishing up his undergrad requirements early. With this exciting milestone looming, I pulled out my resume from college. Yes, that IS salmon pink paper and the telltale sign of a dot matrix printer. I have to believe that helped me to stand out and ultimately achieve my stated career goal of "a position in the field of public relations." Jake Edwards inherited his parents' interest in storytelling and added rigorous college coursework from the NYU Steinhardt School of Culture, Education, and Human Development. If you are interested in helping a promising early career talent with a better set of work experiences than I had at his stage, please be in touch. He's most interested in media research and analysis that helps move hearts and minds connected to sports and entertainment. #proudmom #networking
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George Marcotte liked thisGeorge Marcotte liked thisMen’s health isn’t about bravado - it’s about honesty when life is hard. Last week, I had the privilege of joining Accenture’s International Men’s Day Mo Masterclass panel with Arsenal legend, Paul Merson and Sara Sternberg from Movember ably compared by Tom Ellis also from Movember. As an Arsenal fan, meeting Paul was special - but hearing his openness about mental health, addiction and recovery mattered far more to me. It reminded me how often we carry things quietly, and how powerful it is when someone says, “I’ve been there and i got through it.” “The message I would give to people with anxiety is you’re not alone. There is help out there and seek help, please. And your life will become so, so, so much better.” - Paul Merson We spoke about men’s health across life stages, the pressure to “just get on with it,” and why asking for help is a strength - not a weakness. The level of engagement blew me away: roughly 1000 colleagues online and 200+ in person joined, shared, listened and supported one another. I’m grateful to everyone who leaned in, and to our partners at Movember for bringing evidence, empathy and action to help drive the conversation. My takeaway: Creating space for honest conversations changes culture. It makes it easier for the next person to speak up. Call to action: If any of this resonates, do one small thing next week: - Check in on a friend or colleague - really ask how they’re doing and listen to the response - Share your own story (big or small) to help someone feel less alone - Back the cause at https://uk.movember.com/ or join a wellbeing network where you work Let’s keep the momentum going - because honesty, openness and support save lives. #InternationalMensDay #Movember #MensHealth #MentalHealthMatters #Inclusion #Leadership #AccentureUK Thanks to all the people who drove the whole event and ensured the content resonated so well especially Simon Mitchell, Mark Whitehead, Jack Riley, David Cullen-Jones, Jamie Wright, Louise James, Khalid Hamdan
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George Marcotte liked thisGeorge Marcotte liked thisBVCA Gala 2025 and another year for Briggs Capital Formation LLP as a proud supporting member of the British Private Equity & Venture Capital Association (BVCA) Nakul and I spent a good chunk of the networking time whispering words like "platform extension", "spin out" and "semi-liquid fund" to mid and upper mid market attendees to see how they respond The glitz and glam of the Londoner Hotel ballroom also seemed as good a place as any to ask around about the recent WSJ article debating if the "Golden Handcuffs" of PE have finally come off. Answer currently remains to be seen!
Experience & Education
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Accenture
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Publications
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Understanding Total Cost
Outlook
See publicationIn today’s volatile markets, accurate cost accounting and inventory valuation capabilities are more critical than ever. Yet many companies don’t have a clear understanding of what their true costs are
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The Future Used to Be Easier: Planning for Success in Dynamic Environments
Investor confidence has been severely damaged by the current economic turmoil. Companies wanting to regain investor confidence and set course again for high performance need to transform their planning and forecasting to support better decision-making. Based on extensive research and experience, the authors outline the challenges and makes recommendations.
Other authorsSee publication -
Strategic Planning at the Crossroads
Business Performance Management
The economic stress of the past two years has thrown companies’ planning processes into turmoil, sharply reducing the effectiveness of their performance management programs. Revitalizing planning requires mastery of these three key capabilities.
Other authorsSee publication -
How Boards Can Be Better -- a Manifesto
MIT Sloan Review
See publicationThe nominally independent board of directors is in fact often dependent on management for information. But new pressures on companies, more cooperative approaches and new technologies can render directors increasingly effective as evaluators and advisers.
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I'm very happy that we are now getting to see the launch of PwC UK's new technology delivery and innovation unit, Tech Catalyst. I've been working with colleagues across the firm to bring together capabilities across cloud, data, AI and engineering — helping us and our clients accelerate the potential of technology, data and AI enabled transformation. It's been a while in the planning and it's great to see it coming together for the 1 July launch! Combining deep expertise, agile delivery, and creative thinking, Tech Catalyst focuses on solving complex challenges with scalable, practical solutions that drive real results. It’s not just about adopting innovation — it’s about running it, evolving it, and driving continuous value. 🔗 Learn more: https://pwc.to/4kt9CAw #AI #Cloud #DigitalTransformation
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