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Andrew Shepard

Head of product

Andrew Shepard joined Roulette77 in 2018 and now oversees the platform’s entire product division. His work includes long-term planning, feature development, and the implementation of major commercial and marketing solutions across the site. A large share of Roulette77’s internal guides and operational materials has also been created under his supervision. To keep the platform accurate and practical for players, Andrew regularly tests roulette software, simulators, betting systems, and casino providers himself.

Over the years, he has reviewed more than 50 roulette games and personally analysed 40+ betting strategies in real gameplay conditions, covering both popular systems and lesser-known approaches. Much of his work focuses on developing tools that combine technical precision with real usability for players.

Beyond the business side of iGaming, Andrew remains actively involved in roulette as a player. Every review connected to his work is based on direct testing rather than theoretical analysis alone. Since moving to Malta in 2022, he has continued participating in major gambling industry events, including SiGMA Europe and ICE London. Anyone interested in professional networking or collaboration is welcome to connect and arrange a meeting during future conferences.

Interviewed by:
  • Business Outstanders
  • NoodleMagazine
  • Weekly Silicon Valley

What Makes Andrew an Expert?

  • 10+ years of experience in the iGaming industry

  • Master’s degree in Business Management and Digital Marketing

  • More than 50 detailed roulette reviews focused on mechanics, RTP models, and gameplay features

  • 40+ roulette strategies tested in real conditions, including advanced and lesser-known systems

  • Author of A Gateway to the Roulette World

  • Strong expertise in the Indian and international online gambling markets

Andrew's articles

Tips from Andrew’s Experience

  • Create a balanced “safe zone” betting setup

    One approach I regularly recommend is structuring bets so that most spins either recover the bankroll or keep losses relatively small, while still leaving room for occasional higher payouts. This helps reduce aggressive bankroll swings and lowers the risk of burning through funds too quickly, without completely removing the possibility of bigger wins.

  • Know how multiplier roulette changes the real RTP

    In many live multiplier roulette games, including titles like Lightning Roulette, standard straight-up payouts are reduced from 35:1 to 29:1 whenever no multiplier lands on the winning number. Because of this adjustment, the effective RTP on those bets can fall to roughly 81%, even when providers advertise much higher theoretical figures. That trade-off is part of how multiplier formats work, but it significantly changes the balance between smaller frequent returns and rare high-value payouts.

  • Avoid high wagering bonuses if you mainly play roulette

    Large welcome offers may sound attractive, but roulette usually contributes only around 10% or less towards wagering requirements. Casinos often refer to this as roulette contribution. In practice, a ₹40,000 bonus with x40 wagering can effectively behave like x400 for roulette players, making the conditions extremely difficult to complete, especially when the promotion is valid for only a limited number of days. In many cases, cashback offers or dedicated live roulette promotions provide better long-term value.

Q&A with Andrew Shepard

What is the main thing you focus on when launching a new calculator or tool?

For me, usability is always the priority. A tool should not simply display statistics or raw data. Players need to understand the outcome immediately and know how to apply it without confusion. Every calculator and guide on Roulette77 is designed around clarity, speed, and ease of use. I also spend a lot of time checking whether the interface feels intuitive without additional instructions. If someone needs several minutes just to understand how the tool works, then the product still needs improvement.

What advice would you give to beginners starting with live roulette instead of RNG roulette?

The pace of the game is one of the biggest differences. In RNG roulette, there is no timer forcing players to place bets quickly, so they can play entirely at their own speed. Live roulette is different, which is why I usually recommend slower tables for beginners, especially games streamed from real casino environments. Evolution’s Hippodrome Grand Casino Roulette is a good example because the betting window is relatively long, giving players close to a minute before betting closes. That extra time makes it easier to follow the game comfortably. Since demo modes are uncommon in live roulette, new players are often better off spending their first sessions simply observing the flow and mechanics before focusing on betting seriously.

Which roulette myths do you think still confuse players the most?

One of the most widespread myths is the idea that roulette can be beaten consistently with the “right” strategy. Every long-term mathematical study reaches the same conclusion: the house edge remains in place regardless of the system being used. That is why players should be very cautious when they see people online selling so-called guaranteed winning methods. Another common misconception is that live roulette is somehow more fair or trustworthy than RNG roulette. In reality, both formats are rigorously tested and certified. Outcomes are still determined either through physical randomness or audited random number generators. The atmosphere and presentation may feel different, but the mathematical odds remain essentially the same.