Wi-Fi® delivers the connectivity foundation that brings IoT to life

Wi-Fi provides reliable connectivity and easy network integration for a diverse array of IoT applications, meaning consumers can trust that their devices will “just work” seamlessly and securely. Wi-Fi CERTIFIED® advances the IoT ecosystem by leading and developing industry standards and certifications that ensure standards-based interoperability, unerring connectivity, and proven security – crucial to furthering the widespread proliferation of the IoT devices that are quickly becoming mainstays in our daily lives.

Key Wi-Fi CERTIFIED solutions for IoT

Wi-Fi CERTIFIED 6®

Delivers elevated efficiency and improved battery life to support IoT deployments in a range of environments.

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Wi-Fi CERTIFIED 7™

Enables even higher data rates to support seamless connectivity in advanced IoT experiences.

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Wi-Fi QoS Management™

Prioritizes network traffic for consistent IoT performance in congested environments.

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WPA3™

Offers stronger encryption and security protocols to ensure IoT devices are protected from potential threats.

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Wi-Fi HaLow™

Delivers extended range and reduced power for IoT devices in sub 1-GHz frequencies, providing low power connectivity for sensor networks and wearables.

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Wi-Fi EasyMesh™

Extends network coverage to connect IoT devices across a large area, providing diagnostic data to network managers and ensuring the highest throughput is made available to devices when they need it.

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Wi-Fi Location™

Delivers accurate location information to IoT devices, enabling indoor navigation, mobility and asset tracking, network management, and more.

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Wi-Fi for Matter™

Certification that combines several existing Wi-Fi Alliance features that meet the foundational Wi-Fi requirements required by CSA’s Matter certification. 

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IoT brochure

Wi-Fi CERTIFIED® for IoT Brochure

The Internet of Things (IoT) market is large and growing quickly, prompting consumer and industrial technology manufacturers to innovate and expand their offerings in the category. While IoT devices include everything from in-home smart thermometers and door locks to empowering the smart sensors needed for city-wide flood monitoring, the choice of connectivity remains clear. Wi-Fi® supports the range, throughput, security, and latency requirements these devices demand, and will support improvements and serve as a catalyst for IoT innovation in the future. Download the brochure to learn more about how Wi-Fi CERTIFIED supports connectivity in IoT.

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IoT connectivity by the numbers

1.8B

IoT Wi-Fi devices shipping in 20261

9.1%

CAGR IoT Wi-Fi device shipments from 2026-20302

45%

U.S. internet households have a smart home device3

1 IDC Research, 2025
2 IDC Research, 2025
3 Parks Associates, 2024

Featured Wi-Fi IoT news & resources

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Wi-Fi Alliance® extends Wi-Fi CERTIFIED 7™ to 20 MHz-only devices

Wi-Fi Alliance® extends Wi-Fi CERTIFIED 7™ to 20 MHz-only devices

Wi-Fi CERTIFIED® unlocks Wi-Fi 7 for Internet of Things (IoT)Austin, Texas – January 6, 2026 – Wi-Fi Alliance® is releasing a new certification for client devices operating only in 20 MHz…

Podcast
Episode 98: IoT 2.0 and how Wi-Fi HaLow is transforming smart connectivity with Andy McFarlane of Morse Micro
Blog
Wi-Fi HaLow™ and Wi-Fi 7: IoT growth comes from fit, not hype
Podcast
Episode 95: CEO Insights: Wi-Fi®, Matter, and the road ahead with Tobin Richardson of CSA
Blog
Insights: Wi-Fi Alliance®’s latest Wi-Fi 6 and Wi-Fi 7 Interoperability Event

Participate in the IoT Task Group

Wi-Fi Alliance members can join our Internet of Things Market Segment Task Group to focus on gathering Wi-Fi market needs and use cases for the burgeoning Internet of Things connected marketplace and to provide IoT-focused certification guidance.

Not a member and interested in shaping the IoT ecosystem? 

Become a member