RecurPost Compose
Compose every client post, tailored to every platform.
RecurPost’s composer generates AI copy and images, pulls media from 8 sources, and tailors per-platform formatting from a single source post. Agencies and freelancers create per-client content once and post it everywhere natively.
RecurPost’s composer is the place where every post is created, including text, AI copy, AI images, media from 8 import sources, and platform-native fields for each platform, before it moves to the scheduler. Twelve features sit inside one composer.
RecurPost generates AI copy with ChatGPT-powered prompts, tone controls, and weekly batch planning. Moreover, RecurPost generates AI images within the same composer, which keeps the entire content creation workflow in a single tool. It eliminates the need to switch to external generators like ChatGPT or Midjourney to copy and paste assets. Plus 8 media sources (native upload, Giphy, Unsplash, Pixabay, URL import, Canva, Google Drive, Zapier) associated with a post work without leaving the composer.
RecurPost’s composer produces per-platform variants from a single source post. The library shows one post entry, and each connected platform sees a distinct post tailored to its native fields, which include: Instagram first-comment plus collaborator and people-product tagging, LinkedIn document carousel, Facebook text-background customization, X 280 characters (25,000 for premium accounts), Google Business Profile CTA buttons, TikTok comment-duet-stitch controls, YouTube category and tags, Pinterest destination link and title, and native support for Threads and Bluesky.
12 Capabilities
Inside the composer
Every capability available the moment a post is created. No plugin chains, no external tools.
AI Content Generator
RecurPost generates posts, captions, special-day content, and weekly batch content from text prompts.
- Employs ChatGPT-powered prompts with tone controls
- Enables weekly batch generation in one session
- Supports 10 platforms, with per-platform optimization
Explore AI Content Generator
Tailored Posts (Platform Optimizer)
RecurPost produces per-platform variants from a single source post.
- Compose once, post natively to 10 platforms
- Unified library display, distinct platform posts
- Platform-specific fields (Instagram type, GBP CTA buttons, Pinterest link, and title)
Explore Tailored Posts
Hashtag Suggestions
RecurPost suggests hashtags per platform and saves them as reusable groups.
- Per-platform suggestion prompts
- Save groups (Bags of Tags) and reuse across clients
- Hashtag-count guidance per platform
Explore Hashtag Suggestions
Royalty-Free Images
RecurPost pulls royalty-free images and GIFs from Giphy, Unsplash, and Pixabay inside the composer.
- Three integrated stock libraries
- No external site visit required
- Attaches directly to the post
Explore Royalty-Free Images
Canva Integration
RecurPost imports Canva designs into the composer in one click.
- Designs flow from Canva to the composer
- Edits in Canva sync without re-upload
- No file download, no re-upload
Explore Canva Integration
Custom Data Fields
RecurPost auto-fills per-account business details (location, phone, business name) into a templated post.
- Define fields once per connected account
- Auto-replace inside posts at scheduling time
- Useful for franchises and multi-location brands
Explore Custom Data Fields
Tag Users
RecurPost tags collaborators, people, and products at composition time.
- Instagram collaborator invites
- Instagram people and product tagging
- Per-platform tagging support
Explore Tag Users
First-Comment Scheduling
RecurPost schedules a first comment to publish at the same time as the post.
- Move hashtags out of the caption
- Add link, CTA, or context as the first reply
- Supported on Instagram, Facebook, LinkedIn
Explore First-Comment Scheduling
Post Preview
RecurPost previews the post per platform before scheduling.
- See how the post renders per platform
- Verify image crops, caption length, link previews
- Catch platform-specific formatting issues before publish
Explore Post Preview
Save as Draft
RecurPost saves in-progress posts as drafts.
- Resume from any device
- Share drafts across the team workspace
- Drafts do not consume scheduled post limits
Explore Save as Draft
Cover Image for Video Post
RecurPost sets a custom thumbnail for video posts at composition time.
- Pick from video frames or upload a custom image
- Per-platform thumbnail support
- Improves video click-through on Instagram, Facebook, YouTube
Explore Cover Image for Video Post
Bitly Integration
RecurPost shortens links via built-in Bitly inside the composer.
- Native link shortening, no external paste
- Per-link click tracking
- Bitly account integration optional
Explore Bitly Integration
What sets it apart
Six dimensions that separate RecurPost's composer
1
Native in-composer AI
RecurPost generates AI copy and AI images inside the same composer where the post is scheduled. Most scheduling tools either skip AI entirely or surface it as a separate workflow. This requires switching to ChatGPT, MidJourney, or another external image tool and pasting the generated content back into the platform. RecurPost’s AI is metered through add-on blocks priced per 200 generated posts or 200 generated images per month. Therefore, heavy AI users pay for capacity rather than for a feature toggle.
2
Compose-once, tailor-per-platform from one source post
RecurPost produces per-platform variants from a single library entry. Each variant carries the platform’s native fields, such as: Instagram first comment plus collaborator and people-product tagging; LinkedIn document carousel; Facebook text-background customization; X 280 characters (25,000 for premium); Google Business Profile CTA buttons (Learn More, Sign Up, Buy, Order Online, Book, Call Now, Offer); TikTok comment, duet, and stitch controls; YouTube category and tags; and Pinterest destination link and title. The content library provides a unified view of the post, while preserving distinct versions tailored to each platform.
3
Eight media import sources in one composer
RecurPost attaches media from eight sources without leaving the composer. This includes: native upload, Giphy, Unsplash, Pixabay, URL import, Canva, Google Drive, and Zapier. Most scheduling tools support only two or three integrations. With eight integrations available in a single composer, agencies can access assets from a brand’s Google Drive library, incorporate Giphy content, and import Canva carousels. Therefore, the entire workflow can be completed without leaving the content creation session.
4
Custom data fields auto-fill per-account business details
RecurPost lets agencies define custom data fields for every connected social account (location, phone, business name, custom strings) that can be auto-replaced in templated posts at scheduling time. A franchise marketing team templates one post, and 28 location accounts post their own addresses, phones, and city names. A multi-client agency drops the client name once and every client post, addresses the right brand.
5
Built-in image editor with per-platform crop presets
RecurPost includes a built-in image editor, with: resize, crop with per-platform presets (Instagram Story, Reel, Feed; LinkedIn carousel; Facebook 1.91:1), flip, rotate, draw, shapes, icons, text, mask, and 15+ filters. Most scheduling tools require an external image editor before uploading. While RecurPost handles the per-platform crop step inside the composer.
6
Per-platform hashtag suggestions and saved hashtag groups
RecurPost suggests hashtags differently per platform (Instagram’s 30-tag logic differs from LinkedIn’s 3-to-5 norm and X’s 1-to-2 norm) and saves curated groups as Bags of Tags, reusable across clients and posts. Agencies can create a dedicated hashtag group for each client and platform. Once configured, the saved collection can be automatically applied to future posts. This streamlines content creation while maintaining consistency and relevance across social channels.
In Practice
How agencies use the composer
Multi-client agency
12 client accounts, 3 platforms
A four-person agency manages 12 client accounts across Instagram, LinkedIn, and Facebook. The team composes one post per client per day in RecurPost’s composer. RecurPost tailors each platform’s variant from a single source post, such as: Instagram first-comment hashtag block plus location tag, LinkedIn document carousel, and Facebook text-background customization. The automated workflow eliminates the need to rewrite content for individual channels manually.
Regional franchise marketing
28 location accounts
A regional restaurant franchise marketing team manages 28 location-specific Instagram and Google Business Profile accounts. The team templates one weekly post in RecurPost’s composer. Custom data fields auto-fill the address, phone, and city name for individual branch locations. Every location’s Google Business Profile post carries a location-specific CTA button (Book a Table or Order Online).
Solo freelancer
B2B SaaS client, AI-driven scale
A solo freelancer running social channels for a B2B SaaS client generates a week of content in two hours using RecurPost’s AI Content Generator. By setting the tone to a professional-friendly tone, the user simply prompts the system with the names of the week’s product features. The freelancer reviews and tailors per-platform versions directly within the same composer.
When the composer fits, when it doesn't
Built for:
- Agencies and freelancers that compose high-volume client content and require precise, per-platform customization derived from a single source post.
- Teams currently rewriting the same post for each platform inside native platform composers.
- Freelancers who want AI copy and AI images built into the composer instead of paying for ChatGPT Plus and an image tool separately.
- Multi-location businesses (franchises, multi-city brands) that require custom data fields to auto-fill per-account business details.
Skip if:
- You post identical text and identical media everywhere or to a single account, and RecurPost’s per-platform tailoring goes unused. If you’re on a solopreneur scheduling tool, browse RecurPost comparisons to find the right alternative.
- Your content requires a full video editor. RecurPost composes the post around video; RecurPost does not edit video footage. Pair RecurPost with a separate video editor (Premiere, CapCut, Descript) and import the finished video.
- Your primary workflow is creator-side short-form video discovery and trend remixing. RecurPost’s composer is post-creation, not trend-mining. A trend-discovery tool plus RecurPost for handling posts and scheduling layers is a common pairing.
Where Compose fits the broader RecurPost workflow
Composing is the first stage of the RecurPost workflow. After a post is composed, RecurPost schedules it against a drag-and-drop calendar with bulk-upload, recurring-library, and RSS-feed options. To see the other workflow areas (Collaborate & engage, Measure) plus Tools and Templates, head to the RecurPost features overview.
Try RecurPost
RecurPost’s Agency plan covers 20 social accounts for $79/month with no per-user seat charge. AI copy and AI image generation are available as monthly add-ons.
No credit card required.
FAQs
Frequently asked questions
How does RecurPost's AI composer differ from pasting from ChatGPT into a scheduler?
RecurPost’s composer generates AI copy and AI images inside the same surface; the post is scheduled. As a result, the workflow stays in one tool instead of three. The composer’s AI uses ChatGPT under the hood, with tone controls and per-platform optimization. Therefore, the prompt-to-published path is one click rather than copy-paste-tailor-schedule.
Can I tailor a single post differently for Instagram, LinkedIn, and X without rewriting?
RecurPost’s composer produces per-platform variants from a single source post, letting you optimize content for every channel without creating separate drafts.
You can take advantage of network-specific publishing features, such as:
– Instagram: first comment plus collaborator and people-product tagging,
– LinkedIn: document carousel,
– Facebook: text-background customization, and
– X: character limits tailored to 280 characters or 25,000 for premium accounts.
By automatically adapting content to each platform’s requirements, RecurPost eliminates the need for manual rewriting while helping you maintain a native experience across all social channels.
Which platforms does RecurPost's composer support natively?
Does the composer include AI image generation, or does that require a separate paid tool?
RecurPost generates AI images inside the composer. The feature is metered through AI Image add-on blocks, priced per 200 generated images per month. See the plans and pricing page for AI add-on pricing.
Can I import Canva designs directly into the composer?
Yes, you can import Canva designs directly into the composer with RecurPost, alongside its seven other media sources (native upload, Giphy, Unsplash, Pixabay, URL import, Google Drive, Zapier), giving you eight import sources in total.
After composing, do I schedule each per-platform variant separately?
No, you do not need to schedule each variant separately. RecurPost stores each composed source post as a single library entry that schedules to all targeted platforms in a single operation. See the Schedule & recycle page for the scheduling workflow.
