Playtika

תעשיית הגיימינג משתנה במהירות 🎮 מתהליך הפיתוח והיצירה של המשחקים, דרך האופן שבו חברות בונות מותגים וקהילות, ועד לטשטוש הגבולות בין משחק, תוכן, למידה וטכנולוגיה. Calcalist כלכליסט, Google Israel ו-Playtika שמחים לשתף פעולה בועידת The Future of Gaming שתתרחש ב-11.11. הועידה תפגיש את מובילי התעשייה כדי לבחון איך נראה המשחק החדש, ואיך תעשיית הגיימינג, שהפכה ממגרש משחקים למעבדת חדשנות, ממשיכה להוביל את השינוי בעידן ה-AI והחוויות הדיגיטליות. לקראת הועידה, פגשנו את היזמים והמפתחים שהגישו מועמדות לתוכנית ה-Game Changers, וביקשנו מהם לספר בשני משפטים על המוצר שהם בונים: מטורנירי גיימינג ארגוניים ושיפור מיומנויות ספורט בזמן אמת, דרך פלטפורמות AI לייצור תוכן בסקייל ועד שילוב מותגים בתוך עולמות המשחק. צפו באנשים שעומדים מאחורי המיזמים 👇 לפרטים נוספים והרשמה לועידה ב-11.11 >>  https://lnkd.in/dtjdvvpK #GoogleIsrael #Playtika #Calcalist #Gaming #GameChangers #Startups #AI #Innovation Eyal Meridan (TechLeague Esports) | Daniel de Castro Afik Kaniel (Gamifest) | Michael Anav 🎮 (ReachPlayers) | Michael Peled (Singit) | Erez Eliad (Wiply) | Asaf Ronat (Swish Basket) | Dori Adar (finetuners.ai) | Emil Lager (RibCage Games

Playtikans represent! 🐆 We’re proud to have Ortal, Guy, Omri and Einat representing Playtika at this year’s Israel Mobile Summit. The Summit brings together leaders from across mobile, gaming and adtech to share insights, exchange ideas and explore what’s next for the industry. With expertise spanning game economy, monetization, marketing and game leadership, our team is looking forward to contributing to the conversation and connecting with others across the industry.

The game is changing. So, what’s driving the change? We’re bringing experts from across the industry together in Bucharest to unpack what’s shaping game development today, from AI and emerging tech to cross-platform development and monetization. Come for the conversation, stay for the pancakes 🥞 📍 Bucharest | October 29, 18:30 Save your spot: https://lnkd.in/eMnvfiHn

That’s a wrap on another round of successful site visits! Our CEO, Robert Antokol, and members of the management team recently completed another round of site visits for the year, meeting with Playtikans across Bucharest, Warsaw, and Berlin. From answering questions and sharing what’s ahead to having open conversations, in AI, gameplay, leadership and hearing what’s on our teams’ minds, these visits were all about staying connected and keeping communication direct. Being on the ground gives our leadership team the opportunity to connect with Playtikans face-to-face, align on opportunities and our focus, get a closer look at the day-to-day, and gain firsthand insight into their experiences, ideas, and feedback.

Today, we remember. At Playtika, we created space to pause, reflect, and honor the lives lost and the stories that stay with us following the horrific events of October 7th. As part of our memorial activities, we were deeply moved to welcome former hostage Avinatan Or and hear him share his personal story and experiences from captivity in his own words. Our memorial installation also invited Playtikans to leave their own thoughts, memories and messages. Throughout October, Playtikafe will serve 7 special dishes and drinks, each inspired by a favorite food or drink of someone we remember. A small way to keep a part of their story with us throughout the month. We remember the people, the lives and the stories behind every name.

What happens when the mic comes out at Playtika? 🎤 Things get interesting… Roar TalX Season 2 brought 8 Playtikans together in Poland to step outside their day-to-day roles and share something they genuinely care about. With Playtikans around the world joining live, 8 different topics sparked new ideas, plenty of laughs, and unexpected moments. Every speaker brought their own energy to the stage, and the audience brought it right back. 8 speakers, 8 stories, and one unforgettable ROAR. 🐆 #PlaytikaRoar Varga Mohammad Hosseini Alisa Derba Palina Harkach Marharyta Niabesnaya Illia Shestakov Dinara P. Olga Kazachenok Aleksei Rudakov

Building the next big thing in gaming? 🎮 Time to put it on the big stage. Playtika, Google Israel, and Calcalist כלכליסט are looking for the next Game Changers - startups and developers ready to take the main stage and pitch what’s next. Think you’ve got what it takes? Show us 🚀 Applications are open until October 12. For more details and to apply: https://lnkd.in/dTZNXjW2

The monetization pro has entered the game 👀 Meet Itay, our Monetization Manager, and get a peek at how player insights, strategy, and AI come together to shape the player experience 🤖

AI is changing the game, and so is Roni 🤖 As a Machine Learning Engineer, she’s turning research into smarter solutions. From smarter processes to better player experiences, she’s helping shape what’s next. Her advice? Stay curious, keep learning, and don’t be afraid to experiment 🚀

Today, in honor of Ukraine’s Independence Day, our CEO, Robert, shares a message of support for our Ukrainian Playtikans, recognizing their strength and commitment. Despite the challenges they have faced, they have continued to build, deliver, and, most importantly, support one another. We’re proud to have worked to create a safe and supportive environment where they can continue to do what they do best. Today, we celebrate their resilience, the strength of their community, and the impact they continue to make every day. Happy Independence Day. We stand with you, today and always 🇺🇦