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12 Questions
Money
June 2, 2026
 • 
23 min read

The 12 questions I get asked most about paid user acquisition for apps

I talk to app founders and growth teams every week. Mostly subscription apps and mobile games. A few are spending their first $100 on Meta, others are managing six-figure monthly budgets across multiple channels and geos. These are the 12…
Samet Durgun
App Growth Consultant, Fractional CMO & Head of
  • Analytics 29
  • Android 19
  • General 45
  • iOS 55
  • Money 50
  • Paywall Newsletter 27
  • Podcast 18
  • Product-releases 61
  • Trends-insights 75
  • Tutorial 128
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How to sell your app for maximum value: Insights into what buyers want

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How to build personalized paywalls with user attributes and Adapty segments

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Add Subscriptions To Your Android App With Adapty In 10 Minutes 2025 Guide Preview 1
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Android, Tutorial

How to add Android in-app purchases to your app in 10 minutes

June 4, 2025
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State of in-app subscriptions 2026
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