Dotdigital's integration with Yotpo allows brands to craft intelligent cross-channel customer journeys. Leverage Yotpo data to send more effective communications on email and SMS directly through Dotdigital. Create customer journeys based on loyalty and referral program engagement data and customer-specific spending habits.
Dotdigital's integration with Yotpo allows brands to craft intelligent cross-channel customer journeys. Leverage Yotpo data to send more effective communications on email and SMS directly through Dotdigital. Create customer journeys based on loyalty and referral program engagement data and customer-specific spending habits.
Drive ROI with targeted messaging to boost revenue, reward customers on birthdays or anniversaries or automatically send "points earned" or "tier upgrade messages. Incorporate loyalty data into cross-channel marketing campaigns, segment audiences based on purchasing habits and program engagement data, and manage marketing all in one place.
Enrich customer data with loyalty attributes for advanced segmentation, including loyalty point balance, VIP tier, point expiration, and more.
Include customer-level loyalty data in email communications to create a more personalized interaction that boosts engagement. Seamlessly incorporate dynamic point balance, VIP tier, tier expiration date, and many other fields within your creative.
Trigger communications based on loyalty events such as referral made, VIP tier achieved, a redemption made, and more. Events are sent in near real-time for an optimal experience.
Enrich your customer data with reviews attributes from the latest review for advanced segmentation capabilities
Trigger flows after a new review is submitted based on the star rating and other parameters
“Yotpo is a fundamental part of our recommended tech stack.”
Laura Doonin, Commercial Director
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