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Apple

Founded in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple is best known for making some of the world’s most ubiquitous consumer devices, software, and services: the iPhone, iPad, iMac and MacBook computers, Apple TV, Apple Watch, iOS, iCloud, iTunes, Apple Music, Apple Pay, and many more. Led by CEO Tim Cook since 2011, Apple is one of the largest technology companies in the world alongside Microsoft, Google, Amazon, and Facebook.

HomePod Mini 2 first look: Three things I love and one disappointment

The new Mini is faster, quieter, and gorgeous in green, but its upgraded Mac speaker feature didn’t work for me.

Jennifer Pattison Tuohy
Best Buy is bundling a $100 gift card with touchscreen MacBook Pro preorders

You have options for preordering the new MacBook Pro, but only one retailer is offering this sweet perk.

Brad Bourque

Latest In Apple

Jay Peters
Jay Peters
Apple Stores reportedly got a memo about iPhone Duo screen cracks.

MacRumors says that the instructions for technicians are straightforward, but “the fact that Apple issued an internal memo suggests the issue is widespread enough to warrant official guidance.”

Apple confirmed this week there is an “issue” affecting a “small number” of iPhone Duo units. iFixit told The Verge that cracks might be happening due to the flexible screen pushing up against a part of the hinge.

Emma Roth
Emma Roth
Apple has acquired AI data engineering startup Ascend.io.

As part of the acquisition, which was disclosed under the EU’s Digital Markets Act, Apple will “make employment offers to and hire certain employees” at Ascend.io, a startup that specializes in agentic data engineering. An update on Ascend.io’s website says the startup is “winding down operations as we prepare for our next great adventure.”

The HomeView and Echo Show 16 could be the family computers I’ve been asking for

Apple’s and Amazon’s new smart displays might make smart displays actually useful.

Jennifer Pattison Tuohy
The Apple Pencil turned the Duo into my new favorite notebook

Ignore the pile of previous favorite notebooks; this is the one that’s gonna change it all for me.

Allison Johnson
The touchscreen MacBook Pro is just a MacBook Pro with a touchscreen

It’s thinner, lighter, and has an incredible OLED display, but after all this time, the touchscreen feels like an afterthought.

Antonio G. Di Benedetto
David Pierce
David Pierce
Today’s Vergecast: The touchscreen MacBook Apple said it wouldn’t make.

Steve Jobs once said touchscreen laptops were a terrible idea. Now Apple is shipping one. The Verge’s Antonio Di Benedetto tells us all about the new MacBook Pro with PROLED XDR, how MacOS is changing for touch, why a laptop user might want a touchscreen, and whether MacBook and iPad are destined to become one.

Jay Peters
Jay Peters
Apple and OpenAI head to trial in July.

The judge in Apple’s trade secrets lawsuit against OpenAI has set a trial start date of July 19th, 2027, as reported by 9to5Mac.

Antonio G. Di Benedetto
Antonio G. Di Benedetto
Just a smidge thinner.

The new touchscreen OLED MacBook Pro’s redesigned chassis is only slightly thinner than the Mini LED model — especially comparing the 14-inchers, shown here. It’s when you pick them up that you really notice and can appreciate the lighter weight.

Your wallet will be much lighter too.

<em>The 14-inch MacBook Pro with PROLED Display (left) is 0.02 inches / 0.5mm thinner than the 14-inch MacBook Pro with M6 (right).</em>
<em>The 14-inch MacBook Pro with PROLED Display (left) and the 14-inch MacBook Pro with M6 (right).</em>
<em>You gotta love a light-up lid though.</em>
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The 14-inch MacBook Pro with PROLED Display (left) is 0.02 inches / 0.5mm thinner than the 14-inch MacBook Pro with M6 (right).
Photo: Antonio G. Di Benedetto / The Verge
Richard Lawler
Richard Lawler
“It doesn’t work.”

Now that Apple’s touchscreen MBP is here, let’s roll back to what Steve Jobs had to say about touch on laptops.

Richard Lawler
Richard Lawler
Swiping around on the new touchscreen MacBook Pro.

Antonio walks us through Apple’s PROLED laptop; check out our full first impressions right here.

Antonio G. Di Benedetto
Antonio G. Di Benedetto
These are the touch settings for the new OLED MacBook Pro.

The new MacBook Pro with PROLED XDR Display has a section in System Settings for Touch Display controls. Much of it is for toggling similar gestures to the trackpad: Mission Control, Show Apps, Show Desktop, etc. You can turn off touchscreen funcions entirely, but that’s buried in Accessibility settings.

Hands-on with the new OLED iPad MiniHands-on with the new OLED iPad Mini
First look
Antonio G. Di Benedetto and Jay Peters
Jay Peters
Jay Peters
Can we please stop with the hands?

First X, now Apple’s website? That’s enough hands on my internet today, thank you.

An image of Apple’s Mac lineup, with a hand pointing at the new MacBook Pro.
Image: Apple
Andrew Liszewski
Andrew Liszewski
Apple’s polishing cloth adds critical support for the new touchscreen MacBook Pro.

Now that pixel-pushers, editors, musicians, and artists will have their fingers all over the new MacBook Pro’s screen, Apple has updated the listing for its $9 polishing cloth to include support for eradicating fingerprints from that PROLED XDR display.

Apple’s polishing cloth overlaid on a MacBook pro laptop screen.
Image: Apple
Nilay Patel
Nilay Patel
Headphone jack.

You’re all focused on the new MacBook Pro’s touchscreen but here I am, pointing out that the open low-latency audio interconnect is still in the hype reels after all this time.

the words “headphone jack” in the apple macbook pro launch video
Apple
Hands-on with Apple’s touchscreen MacBook Pro
First Look

Apple is finally tackling the challenge of ‘ergonomically terrible’ touchscreen laptops.

Terrence O'Brien and Antonio G. Di Benedetto
Touchscreen MacBook live blog: On the ground at Apple’s launch event

It’s time to see how Apple rethinks the Mac for touch support, years after criticizing touchscreen laptops.

Antonio G. Di Benedetto
Emma Roth
Emma Roth
Get ready for “Pro and tell.”

Apple CEO John Ternus shared a teaser ahead of the launch event, which kicks off at 1PM ET today. Will we see the long-rumored touchscreen MacBook Pro?

Jay Peters
Jay Peters
Apple’s OLED touchscreen MacBook Pro could cost $2,899.

The company “has discussed” that price for the 14-inch, M5 Pro-equipped laptop it’s planning to announce at its “Pro and tell” event tomorrow, according to Bloomberg. That price would be a $400 premium over the M5 Pro MBP that’s on sale now.

Jay Peters
Jay Peters
Apple’s next MacBook Neo is reportedly launching in the first half of 2027.

The company is also working on a refreshed MacBook Air for the same timeline, an updated “low-end” MacBook Pro and M7 chips expected in 2027, and the M7 Ultra chip and an updated Mac Studio scheduled for 2028, Bloomberg reports.

Allison Johnson
Allison Johnson
Cosplaying as a street photographer with the iPhone Duo is ridiculous and kinda fun.

I took Halide’s newly Duo-updated iOS app for a spin to try out the waist-level viewfinder feature, shooting with Process Zero for some added lo-fi flair. It was a good time! But you’re definitely gonna get called out when someone spots it, and the fish-slinging folks at the Pike Place Fish Market don’t miss a beat. They were kind enough to help me test the selfie camera, at least.

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