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Crowdfunding: A Guide to Raising Capital on the Internet
John Wiley & Sons / Bloomberg Press
See publicationCrowdfunding has gained considerable traction over the last few years. By combining the Internet/social media with equity-based financing, it is poised to usher in a new asset class that will change how small business financing transactions are consummated. This book serves the needs of a global audience comprising entrepreneurs, financiers, and other professionals. It addresses the market dynamics that are catapulting crowdfunding into the mainstream and explores essential issues ranging from…
Crowdfunding has gained considerable traction over the last few years. By combining the Internet/social media with equity-based financing, it is poised to usher in a new asset class that will change how small business financing transactions are consummated. This book serves the needs of a global audience comprising entrepreneurs, financiers, and other professionals. It addresses the market dynamics that are catapulting crowdfunding into the mainstream and explores essential issues ranging from planning an online campaign, post-transaction management, and business planning to securities law and tax issues.
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PIPEs: A Guide to Private Investments in Public Equity (Bloomberg Press)
Bloomberg Press
PIPEs: A Guide to Private Investments in Public Equity provides a lively, 360-degree view of this rapidly evolving industry, with contributions from leading practitioners in the field. These experts offer perspectives from the front lines of deal making, ranging from evaluating and negotiating transactions to legal and regulatory considerations, plus a look at how the industry has evolved and what changes could be in store.
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PIPEs: A Guide to Private Investments in Public Equity 2nd Edition (Bloomberg Press)
Bloomberg Press
With contributions by the foremost practitioners in the industry, this completely updated edition provides a 360-degree view for those working in—or interested in—this evolving field of finance. Those looking for more than the daily market media provide will find the information they need on deal terms, legal issues, and the hottest trends in small cap investing including reverse mergers and a variety of structured finance alternatives.
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Reverse Mergers And Other Alternatives to Traditional IPOs
Bloomberg Press
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Reverse Mergers: Taking a Company Public Without an IPO
Bloomberg Press
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The Issuer's Guide to PIPEs (Bloomberg Press)
Bloomberg Press
Regulatory changes, market fluctuation, and new deal structures have ushered in a new era for the PIPEs market. Companies must understand the complexities of a market gone global, with private investments in public equity expanding in the United States as well as in Asia and Europe. Steven Dresner brings together an all-star cast of contributors in his follow-up to PIPEs: A Guide to Private Investments in Public Equity, focusing this new book on the most prescient topics for informed readers…
Regulatory changes, market fluctuation, and new deal structures have ushered in a new era for the PIPEs market. Companies must understand the complexities of a market gone global, with private investments in public equity expanding in the United States as well as in Asia and Europe. Steven Dresner brings together an all-star cast of contributors in his follow-up to PIPEs: A Guide to Private Investments in Public Equity, focusing this new book on the most prescient topics for informed readers. With chapters on international PIPEs, new deal structures, the latest legal complications, and the most recent regulation, Dresner’s new book details the changes in the PIPEs market, with an emphasis on the matters most closely tied to issuers.
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Anu Shukla
Anu Shukla
Anu Shukla is a serial entrepreneur with over 20 years of high-tech industry experience. She is the Founder& CEO of RewardsPay Inc. Formerly, she was the founder and CEO of Offerpal Media ( aka Tapjoy, Inc.) She was the Founder and former CEO and Director of MyBuys Inc. (formerly Rubiconsoft) a venture backed company she started in 2002, . <br><br>Prior to RubiconSoft, she was founder and CEO of Rubric, Inc, a Silicon Valley software company that pioneered the explosive new category of Enterprise Marketing Automation systems to collaborate, plan, execute, manage and measure marketing campaigns. Rubric eMA is used by F500 and e-commerce companies to drive revenues and build "sticky" customer relationships. Rubric, was acquired for $366 million in February 2000.<br> <br>Prior to founding Rubric, Ms. Shukla was the VP of Marketing and Product Strategy at Versata (VATA) .As the COO at mFactory, Inc., Ms. Shukla raised significant growth capital and helped it make a successful transition from a technology start-up to ongoing commercial concern. The company was acquired by Quark.<br><br>Ms. Shukla was Vice President of Worldwide Marketing and Product Management at Compuware/Uniface Corporation (CPWR), where sales grew from $10 million to more than $85 million . She played a major role in Compuware's $433 million acquisition of Uniface.<br><br>Ms. Shukla served on the Board of Directors of FWE&E (Forum for Women Entrepreneurs and Executives) , International Museum of Women ( IMOW.org) and the Advisory Board for the Leavey School of Business, Santa Clara University. She was named to the Computer Industry “Dream Team” by Business 2.0 magazine in 2004, awarded the YSU Distinguished Alumni award in 2005, and the Entrepreneur of the Year by the Washington D.C. based Dialogue on Diversity organization in 2005. Ms Shukla served as the commencement speaker and was awarded an Honorary Doctorate from her Alma Mater YSU in 2008.<br><br>Specialties: CEO, Entrepreneur, Marketing, Internet Advertising, Virtual Currency Monetiztion, Social Networking, Social Games
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