Playing for the Planet

We’re thinking about food, and not because it’s nearly lunchtime. Food systems have a major impact on nature – but they can also help build its resilience. For the #GreenGameJam 2027, we’re asking studios to explore resilient food systems and what that means to their players. If you’d like to get involved, you can register your interest here: https://lnkd.in/eEHMC9gS

Runaway Play participated in the 2026  #GreenGameJam with two titles “Splash” and “Flutter” 🐠 🦋 Revenue, engagement and completion all increased significantly - proving green activations do work. Read more in our latest case study: https://lnkd.in/eD5yKsYc

🗓️ Once Human went live with their Green Game Jam 2027 campaign eight months ahead of schedule, and we said ‘Go for it!’ When we shared the ‘Stories of Resilience’ theme for our next Green Game Jam, Once Human saw an amazing tie-in with their Isles of the Abyss expansion. They took an opportunity to connect the Green Game Jam 2027 campaign to a launch that was already on the calendar. The only challenge? The next Green Game Jam goes live in June 2027. Isles of the Abyss went live this month. But we encouraged the team to go for it anyway, because waiting for the perfect moment is how action stalls. From October 21 to November 20th, in the campaign ‘Mr Wish’s Driftpost’ Once Human players can read real-life stories of resilience shared by their fellow players. They’ll see how people like them are acting in everyday ways to preserve nature, protect their communities from extreme weather, and support sustainable food systems. And when they’re done, they can send their own stories adrift on the ocean for others to find and be inspired by. The NetEase Games team is activating players to normalise conversations about action within their player communities. And your team can do it too. We’re still looking for games that can activate their players on resilience in June 2027 by asking them to share their personal stories. If you run a live game with an existing audience and community features, there’s still time to join us for next year’s Green Game Jam. Register your interest now 👉tinyurl.com/ggjform And if you want to see the incredible stories Once Human players are already sharing, check their Discord 👉 https://lnkd.in/gDgD3xBK

Want to hear a secret? Nature can be our superpower against climate change – if we let it. For the #GreenGameJam 2027, we’re asking studios to explore how together we can be resilient as around the world our weather gets more extreme. If you’d like to get involved, you can register your interest here: https://lnkd.in/eEHMC9gS

What happens if we get AI wrong? 🎮 Not just technologically. 🫂 Not just ethically. 🌳 But environmentally. The games industry has a chance to engage with these questions now,  rather than trying to solve them later. Our “AI, Games, and the Environment: A Responsible User's Guide” created in collaboration with GRID-Arendal, launches today. 🌱 Get involved with the conversation and explore the guidance: https://lnkd.in/ekv83C3B

IGG’s #GreenGameJam activation this year was their most successful charity campaign in the history of Lord’s Mobile! Take a look at some of the stats below 👇 Full case study available to download here: https://lnkd.in/emfDgyyX

This is where ideas turn into action 🌱🎮 Take a look back at this year’s Green Games Summit, where the games community came together to challenge thinking and explore how we can build a more resilient future for our industry, our people and our planet. A huge thank you to all our speakers, attendees and partners for making it possible (and a special shout-out to Liquid Crimson 🤘 for capturing the day). The conversations don’t stop here. Let’s keep the momentum going 🌍

Good news: Nature can bounce back if it’s given the right help. For the #GreenGameJam 2027, we’ll ask studios to explore resilience in nature and what it means to their players. And if you’d like to get involved, you can register your interest here: https://lnkd.in/eEHMC9gS