We are Landor. World-leading brand experts, underpinned by the most expansive strategic & creative capabilities in our category. We make brands more valuable and less vulnerable. We build brands differently. We work with our clients to define and solve their business problems through the lens of brand. We strategically join the dots between our design, experience, governance and measurement capabilities, and always connect our brand work to business outcomes. The Landor Group also includes amp (sonic branding), BDG (workplace & architectural experts), Deeplocal (creative technologists) and ManvsMachine (3D motion design). We are part of WPP.
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New from WPP Enterprise Solutions👇 A new suite of AI-powered solutions designed to help organisations build connected growth systems for the future. Click below for more https://lnkd.in/ewdQSiu7
Businesses grow faster when experiences feel effortless. WPP Enterprise Solutions designs, builds and operates the growth systems that competitive businesses rely on. Learn more: https://lnkd.in/efzmyFgf #WPPEnterpriseSolutions #GrowthSystems
The future of reporting is being rewritten. AI is changing not only how corporate and sustainability reports are created, but how they're discovered, interpreted and trusted. A fascinating session from Design Bridge and Partners exploring how organisations can navigate the opportunities – and the risks – of AI in reporting. Worth adding to your diary.
Is AI a threat or an opportunity for your corporate reporting? (Hint: It’s both.) On 15th July at 12pm BST, we’re bringing together industry experts to discuss Reporting Reimagined: How AI is Transforming Corporate and Sustainability Disclosures: 👉 Christopher Jones, Partner, Stakeholder Engagement, Burson Buchanan 👉 Lara McCarthy, Annual Report Project Lead, AstraZeneca 👉 Iain Scott, CEO & Founder, exceptional™ (formerly Base Creative) Whether you are looking to gain a competitive edge, trying to navigate the risks of AI “hallucinations,” or wondering how to optimise your data for AI-scraping, this session is for you. Stop guessing your AI strategy. Learn how the experts are doing it. ⏰ 15th July, 12pm BST. RSVP here: https://lnkd.in/exW9GinN #AI #Sustainability #CorporateReporting #Webinar #DigitalTransformation #ESG
L’Oréal, back to its roots. Everyone knows L’Oréal. Fewer know the story behind the name. It traces back to L’Auréole, the hairstyle that inspired the brand in the early 1900s and helped shape the beginning of a beauty icon. To honour that origin, we recreated the look that started it all in real life with a L’Oréal hairstylist, then used photogrammetry to transform it into a physical bust. Now on permanent display at the entrance of Le Visionnaire, Espace François Dalle, where the future of beauty is being invented. The piece turns a founding chapter of the brand into a living experience – one that brings together heritage, technology and craft in an unforgettable way for visitors to encounter. A brand story, brought back to its roots. #Landor #LOreal #Brand #Branding #Design #Experience #Innovation
The secret ingredient to success? Trust. From the very first conversation, this partnership with SAUDI AIRLINES was built on belief: in the brand, in the ambition, and in the power of an idea to solve a real human problem. As Luc Speisser, Global Chief Strategy and Innovation Officer, puts it, when asked “How are we going to do this?” the answer was an honest: “I have no idea, but we will do it.” That kind of honesty and trust, paired with Essam Akhonbay, VP Marketing, Saudia Airlines, and his clear vision for what Saudia’s promise, “Welcome to Our Future,” could really mean, is what made The Coolest Ihram possible. Proud of this collaboration – and proud to see work from the Middle East recognised among the very best in the world. Read more about the Bronze Lion-winning work: https://lnkd.in/et25tJmK #CannesLions #Landor #Brand #Design #WPP
Essam Akhonbay, VP - Marketing, SAUDI AIRLINES, and Luc Speisser, Global Chief Strategy & Innovation Officer, Landor, share one of the secrets behind their success at Cannes Lions International Festival of Creativity 2026.
A bronze lion for the coolest thinking. Very happy to see The Coolest Ihram recognised at Cannes Lions International Festival of Creativity. In partnership with SAUDI AIRLINES, we helped reimagine the traditional Ihram as an innovative cooling garment that could better support pilgrims through the heat of Hajj — while respecting the cultural and religious significance of the garment itself. A proud one for everyone involved. Story here: https://lnkd.in/edYsd-Jt #CannesLions #Landor #Brand #Design #WPP
Creative excellence needs a little grit. Joining Daisy Crowder on Craft’s #DesignNext podcast, Global ECD Chris Moody shares his view on creative excellence – and why truly great work needs more than polish. It needs the right team, the right time, and the right amount of tension. It needs “the grit in the oyster.” It needs the thing that makes people stop and say: oh. Listen now 🔊 Link in the comments. #Landor #Brand #Design #WPP
The SXSW London debrief. Global ECD Chris Moody and Debasree Dasgupta, CMO at Pernod Ricard India, on Mastering Cultural Fluency – from cultural credibility and consistency to why humanity is still the competitive advantage. Here’s a debrief on Deb’s 6 takeaways 👇 #SXSW #Landor #Brand #Design #WPP
Keeping it cool with another Cannes Lions International Festival of Creativity shortlist for The Coolest Ihram. Congratulations to SAUDI AIRLINES – this brings us to 5 (not that we're counting...). The Coolest Ihram began with a simple question: how could one of the world's most established airlines care for pilgrims beyond the flight? The answer was a brand-led innovation that re-engineered the traditional Ihram using advanced cooling technology, helping protect pilgrims during one of the most physically demanding journeys on earth. If you haven't discovered the work yet, now's a good time: https://lnkd.in/edYsd-Jt #CannesLions #Landor #Brand #Design #WPP
FIFA owns the tournament, fans own the emotion. In his latest coverage for Creativebrief, Global ECD Graham Sykes looks at the World Cup through the lens of experience. His point is simple: reach is no longer rare. Emotion is. And what makes the tournament powerful is its ability to create cultural moments that fans remix, relive and carry forward long after the trophy is lifted. Read more: https://lnkd.in/eMb9J6nu #CreativeBrief #Landor #Brand #Design #WPP
The coolest shortlists 🦁🧊 Working with longstanding client SAUDI AIRLINES, we created a brand innovation designed to improve one of the most important and demanding journeys in the world: Hajj. The Coolest Ihram transforms a 1,600-year-old sacred garment into a heat-protective innovation for pilgrims, combining advanced cooling technology with deep cultural and religious care. Already protecting 8,400+ pilgrims and achieving 100% pilgrim satisfaction, it’s now shortlisted at Cannes Lions International Festival of Creativity. Read the coolest story: https://lnkd.in/edYsd-Jt #CannesLions #Landor #Brand #Design #WPP