When it comes to service, usability and product familiarity across different publishers, DV is the “gold standard,” says Jordan Brooks, Ad Ops Manager at The Wonderful Company. Hear why he’s worked with DV for over four years throughout his career.
DoubleVerify
Software Development
New York, NY 88,444 followers
DoubleVerify powers performance for the world's largest brands, marketplaces and publishers.
About us
DoubleVerify is a leading software platform for digital media measurement and analytics. Our mission is to help advertisers succeed. Hundreds of Fortune 500 advertisers employ our unbiased data and analytics to drive campaign quality and effectiveness, and to maximize return on their digital advertising investments – globally. Learn more at www.DoubleVerify.com.
- Website
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http://www.doubleverify.com
External link for DoubleVerify
- Industry
- Software Development
- Company size
- 501-1,000 employees
- Headquarters
- New York, NY
- Type
- Public Company
- Specialties
- AI-Powered Media Quality Verification, Brand Suitability, Contextual Alignment, Ad Fraud Detection and Protection, Viewability Measurement, Attention Measurement, AI-Powered Campaign Performance Optimization, Attribution, Marketing Mix Modeling, Incrementality Testing, Agentic Advertising, and Media Measurement Across Open Web, Social and Streaming TV
Employees at DoubleVerify
View 1k employees at DoubleVerify
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Updates
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In the newest DV Global Insights report, digital advertising decision-makers weigh in on AI bidding optimization and automated workflows. Who’s adopting these tools? How’s it going? Download your free report to find out. https://hubs.la/Q04CFp2H0
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Marketers know their ads shouldn’t serve next to brand-unsuitable social and video content, but many aren’t fully protected. DV’s new Global Insights report, Scroll, Stop and Shop: Walled Garden Trends, drills into the vital role independent measurement plays in your social strategy. Download your free report: https://hubs.la/Q04CsNz20
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For Halloween, save the spookiness for your costume, not your ad placements. DV surveyed 200+ U.S. consumers and found that not all Halloween related content is viewed positively. Let DV Authentic Brand Suitability® keep your fears at bay: https://hubs.la/Q04Ch9gZ0
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Exverus by Brainlabs wanted to maximize every media dollar on social video campaigns for historical drama The Chosen, but they didn’t want to sacrifice quality or performance. After layering in DV Scibids AI™, the campaigns gained more efficient CPMs, stronger cost-per-completed-view and video completion rates, all while nearly doubling impression volume. Read the full case study: https://hubs.la/Q04C2_Pm0
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DV recorded more than 3.2 billion ad requests associated with AI slop pages in the first nine months of 2026, highlighting the growing scale of low-quality, AI-generated content on the open web. In a recent Axios article, DV CMO Dan Slivjanovski shares a striking example with reporters Kerry Flynn and Sara Fischer: pages containing more than 50 slides, each featuring up to eight ad banners that refresh every few seconds. Read the full article: https://lnkd.in/erVj4cmQ
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DV's SSP integration lets advertisers activate quality signals earlier in the programmatic value chain. Watch Wandrille Leroy, GM of DV Scibids AI™, explain what that unlocks for media buyers in this interview with Index Exchange.
⚡ What changes when quality can be activated earlier in the programmatic value chain? Wandrille Leroy, general manager of Scibids AI at DoubleVerify, shares how working with Index creates new opportunities to bring quality, measurement, and optimization closer to where decisions happen, with one integration that can activate across multiple DSPs. Learn what this approach unlocks for DoubleVerify ⬇️
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Sponsoring an obviously AI-generated social influencer could torpedo brand sentiment, according to Scroll, Stop and Shop: Walled Garden Trends, DV’s new Global Insights report. Download it now: https://hubs.la/Q04BMlNn0
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The DV Fraud Lab uncovered a network of hundreds of AI slop sites that baited users with social posts linking to a video, pocketing ad spend from over half a million daily impressions at its peak. Learn how it worked: https://hubs.la/Q04BMhP60
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