LOCAL AI SEARCH VISIBILITY TRACKING TOOL
AI is recommending local businesses. Is yours one of them?
Customers are using AI to choose local businesses. Do you know what it says about yours?
58%
Source: BrightLocal Consumer Survey 2026 (n=1,164)
#4
Source: BrightLocal Consumer Survey 2026 (n=1,227)
18%
Source: BrightLocal Consumer Survey 2026 (n=673 AI users)
Local AI visibility tracking built for local businesses and agencies
For agencies and consultants
Your clients are starting to ask about AI search. Now you can answer them. Local AI Visibility gives you the score, the competitor comparison and the fix in one workflow, so you can lead the conversation rather than react to it.
Show clients where each location stands, by platform and by prompt
Turn competitor gaps into conversations on scope and added retainer value
Use the AI sources leaderboard to find citation opportunities
All in BrightLocal—same login, same workflows, no extra subscription to justify
For local businesses
Am I even showing up when customers ask AI? Get a score for each of your locations—not a blended average—so you can see exactly where you’re winning, where you’re not, and what to do about it.
A visibility score per location
See which local competitors are being recommended over you
Find the citation gaps holding each location back and fix them
Plain-English insights and prioritised next steps—no SEO expertise needed
See what Local AI Visibility Tracker can do for your business
How does AI visibility work in BrightLocal?
Set up your location and choose your prompts
Add a location to track. We’ll suggest prompts based on your business category. Edit them to match your services, choose up to 20, and you’re ready.
See your score and how you compare
Get an AI visibility score from 0 to 100, broken down by platform and prompt, and see how you stack up against the local competitors actually getting recommended.
Find what’s holding you back and fix it
See which directories AI is citing for your category, whether you’re listed, and route any gaps straight into Citation Builder, without leaving the platform.
Local AI Visibility gives you a score, the explanation behind it, and the ability to improve it, all inside BrightLocal.
See exactly how AI recommends your business
- Visibility score (0–100), benchmarked against competitors in your category
- Breakdown across ChatGPT, Google AI Mode, and Google AI Overviews
- Prompt-level results, branded and unbranded, with sentiment and recommendation strength
- Up to 20 prompts per location
Understand exactly why competitors beat you in AI search
- Competitor comparison with mention rate, share of voice, and average position
- AI sources leaderboard showing which domains AI cites for your category
- Source-by-source breakdown: where you appear and where you don’t
- AI-powered, plain-English explanation of why each competitor is outranking you
Turn every insight into action without leaving BrightLocal
- AI-powered action items prioritized by impact
- Citation gaps route straight into Citation Builder—no export, no copy-paste
- Works alongside BrightLocal rankings, reviews and citations
- Same login, same platform—no extra subscription, no new tool to learn
Why not just search ChatGPT yourself?
Trusted by agencies and local businesses
“The Insights page gave me action items that lined up exactly with what I was already planning to bring to my client’s meeting the next day. That’s the kind of tool that actually saves you time.
”
Sherri Del Soldato
Owner, JetKor
“I’ve been waiting for something like this for quite some time. The Insights page alone is incredibly helpful for prioritizing what to fix first.”
Marketing Director, HVAC company
“The compare feature is exactly what I was asking for — being able to see where we have leads and where we have gaps, broken down by prompt. It’s very similar to what I’ve been tracking manually, but faster.”
Director of SEO & Digital Media, Medical Marketing Clinic
The only AI visibility tool built specifically for local search
Competitor comparison
Location-level (not brand-wide) AI visibility
Citation fixes built in
AI visibility, rankings, reviews and citations in one platform
Included in subscription
AI models covered
Price
Free trial
Local AI Visibility is included in all BrightLocal plans
From
per month
Frequently asked questions
We are aiming to bring you more platforms in the future.
You can’t track more than 20 prompts per location. You can edit your prompts at any time, though, to add new ones or remove ones you don’t want to track.
Help Center: How to add or remove a prompt
AI search visibility is how often your brand, or location, is mentioned in the response. Or, how many times your business is cited as a source for a response.
A mention is when your brand or location is literally named in the answer.
A citation (or source) is when an LLM has used you as a reference point for information. It does not necessarily also lead to a mention.
The work you need to do for AEO is very similar to SEO, and the same can be said for local SEO. Best practice in local SEO will help you appear in answer engines as well as search.
We have created resources to help you get found in AI Search:
Free course: How to get your business recommended by AI
Free resource: What sources do LLMs use for local businesses?
What makes our local AI Visibility Tracker different is that it will track mentions at your location level. This means it will compare you to your specific local competitors, and let you track location-by-location.
Every query we run is anchored to a specific location, using a similar location-first approach to our Local Rank Tracker and Local Search Grid. The results are the closest you can currently get to what someone searching in that area would see.
We also focus on identifying specific locations rather than top-level brands, along with the localized sources LLMs draw on for information: directories, local publications, and regional sites.
A traditional SERP is generally a list of website pages with titles, or a list of businesses next to a map. In answer engines the results could be a sentence, whole paragraphs, or answers next to a map.
Tradtional search engines like Google or Bing rank the websites or profiles they want to return in a fairly rigid way. Even when AI platforms return a structured response it may not be a definitive ranking.
This makes AI visibility fundamentally different to traditional search rankings.
The most importat are:
Google Business Profile
Yelp
Facebook Business
But many specific industry directories are also key.
You can find our AI directory leaderboard here.
The simplest one is to check your prompts. Are they definitely the right prompts for you to be tracking? Or were they just a guess?
The second is to start doing local SEO and AEO. We have a range of local SEO guides that can help you get started. We also have a selection of features and local SEO services to help you get the work done.
In general terms, though:
Above 75 means AI recommends you consistently and names you early.
Between 50 and 74 means you’re in the conversation but competitors are winning more of it.
Below 50 means most people asking AI about your category won’t hear your name.
Learn more about the AI visibility score.
See full pricing information.
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