Lucy Darling was inspired by founder Haily Meyers’ excitement for motherhood. As a graphic designer, she began creating sticker sets to capture pregnancy and baby milestones — a simple idea that quickly blossomed into a beloved brand. Since its launch in 2012 with just three sticker sets, Lucy Darling has expanded to offer a wide range of thoughtfully designed products, including teethers, milestone pennants, and keepsakes for families to cherish every moment.