Connect Mailchimp and Webhooks by Zapier to power AI-driven automation

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Choose a Trigger

Choose an Action

Launch your first automated workflow

Start with a template that brings Mailchimp and Webhooks by Zapier together. Build enterprise-grade automation in minutes.

Our most popular template

Add Mailchimp list subscribers from newly-caught webhooks
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Webhooks by Zapier + Mailchimp
POST new Mailchimp subscribers to a webhook URL
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Mailchimp + Webhooks by Zapier
Catch new webhooks and add subscribers to tags in Mailchimp
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Webhooks by Zapier + Mailchimp
Add new Zillow contacts to a Mailchimp list
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Webhooks by Zapier + Mailchimp
Add data to Airtable and subscribe the contact to a Mailchimp list
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Webhooks by Zapier + Mailchimp
Unsubscribe emails on Mailchimp using newly-caught webhooks
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Webhooks by Zapier + Mailchimp

Add Mailchimp list subscribers from newly-caught webhooks

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Webhooks by Zapier + Mailchimp

POST new Mailchimp subscribers to a webhook URL

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Mailchimp + Webhooks by Zapier

Catch new webhooks and add subscribers to tags in Mailchimp

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Webhooks by Zapier + Mailchimp

Add new Zillow contacts to a Mailchimp list

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Webhooks by Zapier + Mailchimp

Add data to Airtable and subscribe the contact to a Mailchimp list

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Webhooks by Zapier + Mailchimp

Unsubscribe emails on Mailchimp using newly-caught webhooks

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Webhooks by Zapier + Mailchimp

Add MailChimp subscribers for new Webhook leads with MadKudu
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Webhooks by Zapier + MadKudu + Filter by Zapier + 1 more
Add Mailchimp subscribers from polling webhooks
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Webhooks by Zapier + Mailchimp

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Mailchimp with Webhooks by Zapier - no code necessary. See how you can get setup in minutes.

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Help

1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Mailchimp.

Add your action

An action happens after the trigger—such as "Custom Request" in Webhooks by Zapier.

You’re connected!

Zapier seamlessly connects Mailchimp and Webhooks by Zapier, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Audience
- Status
Trigger
Polling
Try It
- Audience
- Link
  Required
- Track all links clicks
Trigger
Polling
Try It
- Store
  Required
Trigger
Polling
Try It
- Store
Trigger
Polling
Try It
- Audience
  Required
- Segment or Tag
  Required
Trigger
Polling
Try It

- Audience
  Required
- Email Address
  Required
Action
Write
- Campaign
  Required
Action
Write

- Audience
  Required
- Tag name
  Required
Action
Write
- Name
  Required
- Company
  Required
- Address1
  Required
- Address2
- City
  Required
- State
  Required
- Zip
  Required
- Country
  Required
- Phone
- Permission_reminder
  Required
- Email_type_option
  Required
- From_name
  Required
- From_email
  Required
- Subject
  Required
- Language
  Required
- Notify_on_subscribe
- Notify_on_unsubscribe
- Double_optin
- Marketing_permissions
- Use_archive_bar
Action
Write
- Audience
  Required
- Email Address
  Required
- Deletion_info
Action
Write
- Audience
  Required
- Tag
  Required
- Email Address
  Required
Action
Write
- Audience
  Required
- Email Address
  Required
- Note
  Required
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Store
  Required
- Email Address
  Required
Action
Search
- Search
  Required
- Audience
Action
Search
- Audience
  Required
- Tag name
  Required
Action
Search or write
Catch Raw Hook
Triggers when a POST, PUT, or GET request is made to a Zapier URL. Gives the request body unparsed (max 2 MB) and also includes headers.
Trigger
Instant
Try It
- URL
  Required
- Key
- Deduplication Key
- Xpath
- Basic Auth
- Headers
Trigger
Polling
Try It
- URL
  Required
- Query String Params
- Send As JSON
- JSON key
- Unflatten
- Basic Auth
- Headers
Action
Write
- URL
  Required
- Payload_type
- Data
- Wrap Request In Array
- File
- Unflatten
- Basic Auth
- Headers
Action
Write

- Audience
- Trigger each time a subscriber opens an email
Trigger
Polling
Try It
New Audience
Triggers when a new audience is added to your MailChimp accounts.
Trigger
Polling
Try It
- Audience
  Required
- Note_about_samples
Trigger
Instant
Try It
- Audience
  Required
Trigger
Instant
Try It
- Audience
  Required
- Note_about_samples
Trigger
Instant
Try It
- Campaign Name
- Audience
  Required
- Segment
- Tags
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Write
- Campaign
  Required
Action
Write
- Audience
  Required
- Email Address
  Required
- Custom Event Name
  Required
- Properties
Action
Write
- Audience
  Required
- Subscriber Email
  Required
- New Email
- Status
  Required
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Write
- Audience
  Required
- Email Address
  Required
- Delete Contact
Action
Write
- Campaign
  Required
Action
Write
- Audience
  Required
- Tag
  Required
- Email Address
  Required
Action
Write
- Name
  Required
Action
Search
- Audience
  Required
- Tag name
  Required
Action
Search
- Name
  Required
- Campaign Name
- Audience
  Required
- Segment
- Tags
- Email Subject
  Required
- Preview_text
- From_name
  Required
- From Email Address
  Required
- To_name
- Content Type
Action
Search or write
- Search
  Required
- Audience
- Audience
  Required
- Subscriber Email
  Required
- New Email
- Status
  Required
- Double Opt-In
- Update Existing
- Replace Groups
- Groups
- Language Code
- Tag(s)
Action
Search or write
- Pick off a Child Key
Trigger
Instant
Try It
- Method
  Required
- URL
  Required
- Data Pass-Through?
- Data
- Unflatten
- Basic Auth
- Headers
- Return Raw Response
Action
Write
- URL
  Required
- Payload_type
- Data
- Wrap Request In Array
- File
- Unflatten
- Basic Auth
- Headers
Action
Write

For AI agents & developers

Use Mailchimp and Webhooks by Zapier with AI agents and code

Beyond Zap workflows. Call Mailchimp and Webhooks by Zapier actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose Mailchimp and Webhooks by Zapier actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Archive Subscriber
Custom Request

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger Mailchimp and Webhooks by Zapier actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* mailchimp / webhook action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

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G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Mailchimp and Webhooks by Zapier to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Learn how to automate Mailchimp on the Zapier blog

Learn how to automate Webhooks by Zapier on the Zapier blog

Make work flow with AI

Level up your Mailchimp to Webhooks by Zapier integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Frequently Asked Questions about Mailchimp + Webhooks by Zapier integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Mailchimp and Webhooks by Zapier

What do I need to set up an integration between Mailchimp and Webhooks by Zapier?

To set up the integration, you need access to both Mailchimp and Zapier accounts. In Zapier, you'll create a new Zap where Mailchimp acts as the trigger application. By utilizing "New Subscriber" or "Updated Subscriber" in Mailchimp as your trigger, you can then proceed to set Webhooks by Zapier as an action step.

How can I trigger actions in other applications from Mailchimp using Zapier?

In a typical setup, a change in Mailchimp, such as 'New Campaign Created', can act as a trigger within your Zap. By setting this up, you can use Webhooks by Zapier to send data or perform actions like notifying other applications of the event automatically.

Are there any limitations when using Webhooks with Mailchimp in Zapier?

There are some rate limits when sending requests from Mailchimp through Webhooks by Zapier which might affect how quickly your data is processed. You should also be aware of any payload size restrictions imposed by either service when planning your automation.

Can I customize the data sent from Mailchimp to other services via Webhooks?

Yes, in our platform, you have the option to customize the JSON payload sent through Webhooks by selecting specific fields or adjusting the payload structure before it reaches its destination application.

How do I ensure my data is secure when using Webhooks with Mailchimp in Zapier?

Our platform ensures secure data transfer with encryption protocols while sending information between applications using webhooks. Additionally, it's important to utilize security features like secret keys or IP whitelisting provided by both Mailchimp and the target app where applicable.

What happens if there is an error during data transfer between Mailchimp and another app using webhooks?

If an error occurs during webhook execution, we will notify you immediately within your task history. You can also set up error handling rules beforehand in your Zaps to automatically retry or address particular issues when connecting apps via webhooks.

Do I need coding knowledge to use Webhooks for integrating Mailchimp with other applications via Zapier?

No coding skills are required when setting up basic integrations since our interface provides user-friendly options for configuring triggers and actions. However, some familiarity with JSON may be helpful for advanced customizations of webhook payload details.

About Mailchimp

Mailchimp is an email and marketing automation platform built for growing businesses. Turn email and SMS into revenue.

Learn moreLearn moreHelpHelp

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About Webhooks by Zapier

Webhooks simply POST data (or JSON) to a specific URL every time we see something new. Webhooks can also accept data (or JSON) to kick off a workflow in Zapier.

Learn moreLearn moreHelpHelp

Related categories

Developer Tools

Zapier

Connect Mailchimp and Webhooks by Zapier to power AI-driven automation

Launch your first automated workflow

Add Mailchimp list subscribers from newly-caught webhooks

POST new Mailchimp subscribers to a webhook URL

Catch new webhooks and add subscribers to tags in Mailchimp

Add new Zillow contacts to a Mailchimp list

Add data to Airtable and subscribe the contact to a Mailchimp list

Unsubscribe emails on Mailchimp using newly-caught webhooks

Add Mailchimp list subscribers from newly-caught webhooks

POST new Mailchimp subscribers to a webhook URL

Catch new webhooks and add subscribers to tags in Mailchimp

Add new Zillow contacts to a Mailchimp list

Add data to Airtable and subscribe the contact to a Mailchimp list

Unsubscribe emails on Mailchimp using newly-caught webhooks

Add MailChimp subscribers for new Webhook leads with MadKudu

Add Mailchimp subscribers from polling webhooks

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Supported triggers and actions

Use Mailchimp and Webhooks by Zapier with AI agents and code

Connect via Zapier MCP

Call from code with the Zapier SDK

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Connect Mailchimp and Webhooks by Zapier to integrate crucial parts of your business

Automate your lead management and improve conversions

Create more impactful campaigns with automation

Provide world-class support with a little help from automation

Automate your way to actionable, up-to-date data

Resolve incidents faster with automation

Learn how to automate Mailchimp on the Zapier blog

How to add Mailchimp subscribers from ClickFunnels

How to add Mailchimp subscribers from a webhook

How to integrate Mailchimp with WordPress

Learn how to automate Webhooks by Zapier on the Zapier blog

How to add Mailchimp subscribers from a webhook

How to connect Airtable to webhooks

How to add leads to LeadConnector from a webhook

Make work flow with AI

Frequently Asked Questions about Mailchimp + Webhooks by Zapier integrations

Connect Mailchimp to Webhooks by Zapier on the world's largest no-code automation platform