Richard Lesher

55% of independent agency professionals say they're prepared for industry changes coming this year. ​ Are you one of them?​ Agencies, this is your chance to find out where your independent agency peers see 2026 going and learn how you can stay ready for what's to come. ​ Our 2026 Agency Trends report shares insights from 1,300 agency professionals across all roles and agency sizes. ​ They shared their expectations for AI adoption, market shifts, and agency tech differentiators. ​ 🔸More than one-third say they'll get the most value from AI through integration with their current systems ​ 🔸30% say the strongest ROI will come from data flow between systems and carriers ​ 🔸More than half said client communication will separate the most successful agencies from the rest ​ ​Find out the trends you need to know about in 2026: https://ow.ly/bK7s50YbNbn

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Attention is the new currency. Get the playbook behind how top agencies are cashing in on conversions: https://lnkd.in/e98CiTyw High-performing teams are breaking down silos, integrating stacks, and aligning brand with performance to drive consistency across the funnel. Download our latest research report to see how top marketers are shaping their conversion strategies: https://lnkd.in/e98CiTyw

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Your weekly marketing clarity fix: Signal & Noise, ready to binge. Catch up on all the episodes: https://lnkd.in/g_2Ehhsq MediaRadar, Inc.’s podcast dives into the real conversations shaping marketing, media, and advertising. Hosted by Brett House and Rio Longacre, each episode features industry leaders unpacking trends, challenges, and strategies you won’t hear anywhere else. Listen and subscribe wherever you get your podcasts! #MediaRadar #SignalAndNoise #MarketingIntelligence #Podcast #AdvertisingInsights #MarketingStrategy

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It's LIVE! 🚨 Don't miss out on this game-changing episode of the DesignRush Podcast! Mark Schaefer, marketing visionary and author, dives into why traditional B2B strategies are holding you back and how to embrace a strategy-first approach for 2025. 🔥 Ready to transform your marketing game? Mark shares insights from working with top brands like Dell Technologies, Pfizer, adidas, Microsoft, and more! 🎧 Listen now: https://lnkd.in/e-xj7s5N #MarketingStrategy #B2BSuccess #BusinessGrowth #DesignRushPodcast #Branding #AI #DigitalTransformation #MarketingTips #BusinessLeaders #FutureOfMarketing #AudaciousMarketing #StrategyFirst #MarketingInsights #B2BMarketing #Innovation #BrandBuilding #Entrepreneurship

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What if ROI didn’t just stand for Return on Investment—but Relationships of Influence? At The N2 Company, we believe the most meaningful marketing results for local businesses come from trust, reputation, and connection...not just clicks. If you're looking for smarter ways to evaluate your advertising, check out our latest article: How to Measure ROI from Print Advertising in Hyperlocal Magazines 👉 https://lnkd.in/dRHip_wF #MarketingStrategy #PrintAdvertising #BrandTrust #TheN2Company #BusinessGrowth #RelationshipMarketing

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ROR Partners announced the acquisition of Incline Marketing, LLC, a digital marketing agency specializing in organic solutions for location-based service businesses. Terms of the transaction were not disclosed. “This acquisition strengthens our ability to deliver integrated organic media solutions to our location-based clients,” said Tom Lapcevic, the executive chairman of ROR Learn more: https://hubs.la/Q03sqwyF0

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SEO alone won’t scale your brand. The secret? A 360° organic growth formula 🚀 In this episode of E-Coffee with Experts, Victor Julio Coupé & Udit Mhatre, SEO Director at Cart.com, reveal how top brands turn SEO into a growth powerhouse Insights you can’t miss: ✅Merging SEO, influencer marketing & paid media for bigger wins ✅ Why traditional SEO alone won’t sustain brand growth ✅ AI’s role in future-proofing SEO strategies 🎧 Tune in now and future-proof your SEO game! https://lnkd.in/gfydPZGf #SEOEvolution #AIinMarketing #GrowthMarketing #OrganicGrowth #BrandGrowth #EcoffeeWithExperts #PodcastMarketing

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If you’re not using AMC Audiences for Sponsored Ads to target who your shoppers are (not just what they’re searching for), you’re missing a major opportunity. In our latest video, Amanda Trusheim breaks down how AMC Audiences unlock smarter targeting at every stage of the funnel. Whether you want to reach new audiences, boost consideration, convert hesitant shoppers, or drive repeat purchases, AMC Audiences for Sponsored Ads let you optimize your bids and make every ad dollar count. Watch the full video below to see how ⏬ #AMC #AMCAudiences #SponsoredAds

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Audience research is almost useless if you can’t see what’s working. Every ad platform claims credit. Facebook, Google, Klaviyo, TikTok; all fighting for attribution. In this clip form our META Ads course, Jack Paxton breaks down how to track cross-channel performance without getting misled: - Align attribution windows across tools - Don’t overcredit bottom-funnel retargeting - Keep it simple: spend vs. revenue You can't optimize what you can't see. Especially when building full-funnel journeys around your ICP. -- Dive deeper with Jack's Meta Ads course: https://lnkd.in/dqkehyJZ -- #meta #metaads #paidmedia #b2bmarketing #marketing

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BreakPoint Labs partnered with Ocean 5 Strategies to refine their messaging, revamp their website, and create business development assets that truly resonate with their audience. Through a Messaging Strategy Workshop, website redesign, and brand asset audit, we helped BreakPoint Labs strengthen their positioning and enhance their digital presence so they can continue delivering top-tier cybersecurity solutions with clarity and impact. Read the full case study to see how we helped BreakPoint Labs take their brand to new levels. https://bit.ly/43GkBRk #BreakPointLabs #Ocean5Strategies #MessagingStrategy #Workshop #EnhanceDigitalPresence #Cybersecurity

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🔍 Research. ✍️ Content. 🤝 Community. The trifecta driving real marketing impact in 2025. B2B marketers can no longer rely on siloed strategies. Want to cut through noise and build meaningful buyer engagement? It’s time to integrate insights, storytelling, and community power. Read the full blog to learn how to align research, content, and community—and why doing so is your competitive edge: https://loom.ly/MGt0V9A #B2BMarketing #TechMarketing #MarketingStrategy #ContentMarketing

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The future of agencies isn’t vendor relationships—it’s partnerships that move business and culture forward.   “Showing up smart and prepared is a given, but so is measurement transparency. It’s a baseline,” says our CEO, Tara DeVeaux, in The Outcome. Read how she’s redefining agency–brand relationships with cultural credibility, strategic integration, and measurable impact.   🔗 https://lnkd.in/gnxyXkSH

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