Strategy

LLMs and agents are reshaping how consumers research and buy. Most companies aren’t ready.

You can’t bring your business into the future when your KPIs are stuck in the past.

CEO expectations for AI-driven growth remain high, even as most AI investments are failing to deliver meaningful returns.

How industry leaders like BMW, Unilever, and Waymo are embracing real-time visibility, digital twins, and agentic AI.

To adapt, companies will need to manage customer expectations, operational challenges, and carrier contracts.

Three keys to success in a fractured global business environment.

A five-year study of a leading pharmaceutical company illustrates how to leap forward when there’s no clear data, no well-worn path, and no guarantee of success.

Transparency means showing what matters—clearly, consistently, and with purpose.

How to move forward with alignment and purpose.

An HBR Executive Masterclass with Antonio Nieto-Rodriguez.

New research shows that upskilling boosts both employees’ and managers’ productivity.

Join HBR on Thursday, February 26, for the HBR Strategy Summit, a live virtual event designed to help leaders develop and execute strategy in today’s complex business environment.

Managed sensitively and securely, “confessional commerce” can create a deeper, more valuable experience for users.

Four factors explain why this era of constant upheaval is pushing leaders to their limits—and what they need to do differently.

A survey of 400 executives identifies the most common mistakes—and how to avoid them.

The industry is a case study in how new AI tools could disrupt the aggregator model.

Avoiding conflict and tough decisions can hamstring your ability to be a good leader.

Insights based on a survey of 500 organizations.

A playbook for leveraging your company’s unique strengths.