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  • Purple GridCloud Pillow – Down-Alternative Pillow, GelFlex® Grid for Soft Support & Pressure Relief for Side Sleepers– Always-Fluffy Silicone-Coated Fill– Breathable Moisture-Wicking Cover - Standard

Purple GridCloud Pillow – Down-Alternative Pillow, GelFlex® Grid for Soft Support & Pressure Relief for Side Sleepers– Always-Fluffy Silicone-Coated Fill– Breathable Moisture-Wicking Cover - Standard

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About this item

  • SOFTNESS AND SUPPORT: This down alternative pillow combines plush, down-like softness with a GelFlex Grid top layer that softly suspends your head to help prevent sinking; added stability and proper alignment; you really can have it all
  • MADE-FOR-YOU PRESSURE RELIEF: Soft honeycomb-patterned GelFlex Grid gently contours to facial features like cheekbones and ears for instant pressure relief; like sleeping on a cloud designed specifically for you
  • BALANCED, ALWAYS FLUFFY FILL: Premium silicone-coated fibers create long-lasting, airy plushness; helps prevent clumping and reduces the need to re-fluff as you change positions
  • BREATHABLE, MOISTURE-WICKING COVER: Stretch cover stays dry and cool; unzip to remove and machine wash cold on gentle cycle
  • SIZE AND MATERIALS: Standard pillow measures 23.5 x 15.5 x 7 in; Features Honeycomb GelFlex Grid top layer plus premium down-alternative silicone-coated gel fiber
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Get it as soon as Friday, Mar 6
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  2. Sustainability features

    This product has sustainability features recognized by trusted certifications.
    Safer chemicals
    Made with chemicals safer for human health and the environment.
    As certified by
    OEKO-TEX STANDARD 100

    OEKO-TEX STANDARD 100

    OEKO-TEX® STANDARD 100 certified products require every component of a textiles production including all thread, buttons, and trims to be tested against a list of more than 1,000 regulated and unregulated chemicals which may be harmful to human health. The assessment process is globally standardised, independently conducted, and updated at least once per year based on new scientific information or regulatory requirements.

    Certification Number

    SHKO 064515

    Climate Pledge Friendly

    Discover more products with sustainability features.Learn more

  6. Sustainability features

    This product has sustainability features recognized by trusted certifications.
    Safer chemicals
    Made with chemicals safer for human health and the environment.
    As certified by
    OEKO-TEX STANDARD 100

    OEKO-TEX STANDARD 100

    OEKO-TEX® STANDARD 100 certified products require every component of a textiles production including all thread, buttons, and trims to be tested against a list of more than 1,000 regulated and unregulated chemicals which may be harmful to human health. The assessment process is globally standardised, independently conducted, and updated at least once per year based on new scientific information or regulatory requirements.

    Certification Number

    08.RA.56973

    Climate Pledge Friendly

    Discover more products with sustainability features.Learn more
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Product description

What's so great about the GridCloud Pillow?

It’s the reinvention of a classic and a down-like lover’s dream — plush comfort meets signature Purple technology.

gridcloud

Softness and support

Unlike most down-alternatives that lack the support your head and neck crave, a top layer of GelFlex Grid softly suspends your head, preventing it from sinking to the bottom. With added stability, proper alignment + fluffy softness — you really can have it all.

Balanced, always-fluffy fill

That soft, airy feel is here for the long haul. A silicone coating on each fiber creates a silky softness that ensures long-lasting plushness — without requiring a re-fluff every time you change positions throughout the night.

girdcloud fluff
kirahand

Made-for-you pressure relief

GridCloud’s top layer features a soft, honeycomb-patterned version of our GelFlex Grid that gently contours to your facial features for instant pressure relief. It's like sleeping on a cloud designed specifically for you.

Product information

Brand Purple
Special Feature Hypoallergenic
Color White
Fill Material Down Alternative
Shape Rectangular
Age Range (Description) Adult
Pattern Solid
Item Weight 2.36 Kilograms
Fabric Type 92% Nylon Fiber, 8% Spandex Fiber
Model Name GridCloud
UPC 810130391349
Manufacturer Purple
Product Dimensions 23.5"L x 15.5"W
Unit Count 1.0 Count
Item Weight 5.19 pounds
ASIN B0F71Z31CM
Item model number 10-31-13877
Customer Reviews
4.2 out of 5 stars
Best Sellers Rank
Date First Available April 30, 2025

Warranty & Support

Product Warranty: For warranty information about this product, please click here

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Purple GridCloud Pillow – Down-Alternative Pillow, GelFlex® Grid for Soft Support & Pressure Relief for Side Sleepers– Always-Fluffy Silicone-Coated Fill– Breathable Moisture-Wicking Cover - Standard

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Top Brand: Purple

Highly Rated
10K+ customers rate items from this brand highly
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50K+ orders for this brand in past 3 months
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Customer reviews

4.2 out of 5 stars
89 global ratings

Customers say

Customers find the pillow comfortable and supportive, with one mentioning it feels like a 5-star hotel pillow. Moreover, the softness receives positive feedback, with one customer noting it isn't hard at all. However, several customers consider it overpriced.
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10 customers mention pillow quality, 9 positive, 1 negative
Customers praise the pillow's quality, with one noting it feels like a 5-star hotel pillow.
It’s a great pillow I’ve had issues falling asleep in the past and this pillow has worked wonders for me ! One of the best purchases I’ve ever made.Read more
This is the perfect pillow. I bought it for my son and he is absolutely in love with it. So comfortable and cozy but firm....Read more
Best pillow I’ve ever used!Read more
...Best quality pillow I’ve ever had. I cannot recommend it enough!Read more
7 customers mention support, 6 positive, 1 negative
Customers find the pillow supportive, with some reporting that their neck pain has virtually stopped.
...It’s literally perfect. You only need this pillow. And yes, it��s supportive - but it isn’t hard AT ALL. It’s like magic....Read more
...I like that I can tuck it under my head and it supports my neck. I can lay on my side and tuck it where I need it & be mostly comfortable....Read more
...The price is steep, but my neck pain is almost completely gone.Read more
...grid pillow is a plus in my book keep your head cool at night and no neck kramps thanks purpleRead more
6 customers mention comfort, 5 positive, 1 negative
Customers find the pillow comfortable.
...I bought it for my son and he is absolutely in love with it. So comfortable and cozy but firm. You’ll never have another bad night sleep again.Read more
Very comfortableRead more
...I can lay on my side and tuck it where I need it & be mostly comfortable. My neck did feel a bit better this morning.Read more
...The Purple pillows are the first to allow me to sleep in comfort. I can't see myself sleeping on anything else....Read more
5 customers mention softness, 5 positive, 0 negative
Customers find the pillow soft and firm, with one mentioning that it isn't hard at all.
...It’s firm yet soft. It bounces back every morning when I wake up so doesn’t lose its support....Read more
...I hope the shape holds, but for now it offers a heavy pillow that feels soft but supportive....Read more
...I’ve tried all their other ones and this is the best and softest one they have. It’s literally perfect. You only need this pillow....Read more
Great feeling, squishy and cloudlike but the price is insane.Read more
9 customers mention value for money, 2 positive, 7 negative
Customers find the pillow overpriced.
...hers and is buying one for her husband’s birthday it is still way overpriced and not worth it!Read more
...The price paid - too expensive - but if it ends up being the one, then I’ll get another one....Read more
I should have bought this sooner. The cost stopped me. I tried several less expensive alternatives but I finally decided to spend the money....Read more
Worth every penny - feels like a 5 star hotel pillow!Read more
Perfect
5 out of 5 stars
Perfect
This pillow is literally perfect! I am kinda picky with pillows and was having a hard time finding one that I loved for more than a week. This gives the perfect balance of support and comfort. The silicone honeycomb inside is a game changer! The pillow comes with an outer case that can be taken off and washed. The inner cover can also be unzipped which opens up to the cushion insides. I love that the tag is a sticker that could just be taken off versus needing to be cut off. I have literally no complaints about this pillow at all! Have been sleeping like a baby with no stiff neck, back, or shoulders in the morning. Comfortable for back, side, and stomach sleeping, I've done all three. Love it! Perfect size and thickness and has a nice clean smell to it.
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Top reviews from the United States

  • Daphne
    5.0 out of 5 stars Best pillow ever!
    Reviewed in the United States on January 24, 2026
    Verified Purchase
    What can I say about this pillow…well for me I’ve had several neck surgeries and have spent about 1k on different pillows. This pillow has been a pain reliever and I actually wake up not hurting!! Not to mention I sleep all night, and a deep sleep as well. I love this pillow and will buy more in the future!
    4 people found this helpful
    Helpful
     Report
  • Amazon Customer
    5.0 out of 5 stars Better than others
    Reviewed in the United States on July 26, 2025
    Verified Purchase
    Just used this pillow for the first time last night. I definitely like this pillow the best out of all the pillows I’ve ever used. I haven’t found “the pillow” & am hoping this will be the one so I might come back after a few months and update. The price paid - too expensive - but if it ends up being the one, then I’ll get another one. I like that I can tuck it under my head and it supports my neck. I can lay on my side and tuck it where I need it & be mostly comfortable. My neck did feel a bit better this morning.
    10 people found this helpful
    Helpful
     Report
  • Teal Chromatic
    4.0 out of 5 stars Nice pillow but overpriced
    Reviewed in the United States on October 8, 2025
    Verified Purchase
    Great feeling, squishy and cloudlike but the price is insane.
    One person found this helpful
    Helpful
     Report
  • Christy
    5.0 out of 5 stars “the softest pillow ever” (but for real)
    Reviewed in the United States on December 4, 2025
    Verified Purchase
    Are you looking for “the softest pillow ever?” Because let me be real with you, everyone says their pillow is “the softest pillow” but I’m literally the princess from the story the princess and the pea and I’ve tried many types of bedding. My memory foam mattress is literally a cartoon cloud that you sink into and I won’t have it any other way (ask the husband). I don’t know why Purple doesn’t sell this pillow on their website anymore. I’ve tried all their other ones and this is the best and softest one they have. It’s literally perfect. You only need this pillow. And yes, it’s supportive - but it isn’t hard AT ALL. It’s like magic. I can’t explain it but if you’re as picky as I am and truly want “the softest pillow,” get this one. If you want to be able to adjust it with more fluff (or take some out), you can. It has a double zipper so you can do that. Purple doesn’t sell extra fluff and that’s a miss for them. Luckily, I looked up what they use and you can find it online if you search “silicone-coated gel-fiber fill” or “down-alternative fiber fill.”
    2 people found this helpful
    Helpful
     Report
  • Michael
    5.0 out of 5 stars Best Pillow I’ve Had
    Reviewed in the United States on September 28, 2025
    Verified Purchase
    I normally don’t do reviews but this pillow is a game changer. I’m 5’7 120lbs and a side sleeper.. so I’m pretty small but every other pillow has left me waking up with neck pain or a headache or a combination of both. I’ve had this pillow for about a week now and I’ve not had either of those problems since purchasing. The pillow is the perfect height to easily tuck in under my head and fit in between the shoulders to support my neck and head fully. It’s firm yet soft. It bounces back every morning when I wake up so doesn’t lose its support. It feels like every night I’m sleeping with my head cradled in a cloud. I’ll definitely be buying a second one ASAP just so I can have options for what side of the bed I sleep on. Best quality pillow I’ve ever had. I cannot recommend it enough!
    6 people found this helpful
    Helpful
     Report
  • B. Youngquist
    1.0 out of 5 stars Terrible
    Reviewed in the United States on January 8, 2026
    Verified Purchase
    For 150$ this pillow is beyond terrible. I have another Purple pillow that is amazing, but this one sucks. It flattened out in 2mo and is uncomfortable as can be. Do yourself a favor and go to a mattress store that carries them.
    2 people found this helpful
    Helpful
     Report
  • Lindsay Szul
    5.0 out of 5 stars Great pillow
    Reviewed in the United States on January 11, 2026
    Verified Purchase
    Got this for my dad for Christmas and he loves it! Swears it improves his sleep score!
    One person found this helpful
    Helpful
     Report
  • SLH
    5.0 out of 5 stars Soft Suuport
    Reviewed in the United States on July 12, 2025
    Verified Purchase
    I should have bought this sooner. The cost stopped me. I tried several less expensive alternatives but I finally decided to spend the money. This pillow is worth it after all. Better nights sleep for longer than I’ve had in years. It can’t solve my problems, but it is helping me sleep. I hope the shape holds, but for now it offers a heavy pillow that feels soft but supportive. 
    3 people found this helpful
    Helpful
     Report

Product Summary: Purple GridCloud Pillow – Down-Alternative Pillow, GelFlex® Grid for Soft Support & Pressure Relief for Side Sleepers– Always-Fluffy Silicone-Coated Fill– Breathable Moisture-Wicking Cover - Standard

From Purple

4.2 out of 5 stars, 89 ratings

Customer reviews

100+ bought in past month

Price

One-time purchase: $149.00

Purchasing options

Other sellers

Other sellers

About this Item

  • SOFTNESS AND SUPPORT: This down alternative pillow combines plush, down-like softness with a GelFlex Grid top layer that softly suspends your head to help prevent sinking; added stability and proper alignment; you really can have it all
  • MADE-FOR-YOU PRESSURE RELIEF: Soft honeycomb-patterned GelFlex Grid gently contours to facial features like cheekbones and ears for instant pressure relief; like sleeping on a cloud designed specifically for you
  • BALANCED, ALWAYS FLUFFY FILL: Premium silicone-coated fibers create long-lasting, airy plushness; helps prevent clumping and reduces the need to re-fluff as you change positions
  • BREATHABLE, MOISTURE-WICKING COVER: Stretch cover stays dry and cool; unzip to remove and machine wash cold on gentle cycle
  • SIZE AND MATERIALS: Standard pillow measures 23.5 x 15.5 x 7 in; Features Honeycomb GelFlex Grid top layer plus premium down-alternative silicone-coated gel fiber

Product Description

Down-like softness meets our signature GelFlex Grid. The supportive top layer allows you to experience that plushy comfort without sinking into your pillow, while every curve of your face remains nestled in our soft honeycomb grid. Thanks, science.
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